Philippine Airlines New Brand Campaign ‘Experience the Heart of the Filipino’

Philippine Airlines New Brand Campaign ‘Experience the Heart of the Filipino’

Philippine Airlines (PAL) launches its first print campaign in the UK since 2013 this week and a new London radio campaign next week as part of a new global brand equity campaign ‘Experience the Heart of the Filipino,’ which introduces travellers to the airline’s enhanced product and services. Timed ahead of the resumption of daily […]

Barratt Developments Hires Prophecy Unlimited

Barratt Developments Hires Prophecy Unlimited

  Barratt Developments has appointed Prophecy Unlimited to handle its CRM, digital and creative account. The Bristol-based agency, which is part of the Unlimited Group, won the business following a competitive pitch. Its first work for the UK’s largest housebuilder will launch next year. Jeremy Hipkiss, Group Sales and Marketing Director at Barratt Developments said: […]

BETC Paris SYFY “We Are All Science Fiction Fans”

BETC Paris SYFY “We Are All Science Fiction Fans”

SYFY, the number one science-fiction television channel has gone through a re-branding on its French territory, promoted by three films created by its agency BETC Paris. The campaign introduces a new tagline: « We are all science fiction fans ». Science fiction is a state of mind and it’s lurking everywhere for those who want […]

Rihanna and Sephora Launch Fenty Beauty with the World’s First Live-Created Fan Film

Rihanna and Sephora Launch Fenty Beauty with the World’s First Live-Created Fan Film

Never shy of breaking the rules, Rihanna launches her globally anticipated makeup line, Fenty Beauty, in collaboration with Sephora, with an explosive experiential action for a new generation of beauty. The film of the experience shows the complete takeover of Madrid’s central Callao Square, orchestrated by experiential design agency Wildbytes. Fenty’s Playground invited Rihanna’s navy […]

Doner London launch the Huawei Mate 10 Pro across Western Europe. The only smartphone with Artificial Intelligence built-in.

Doner London launch the Huawei Mate 10 Pro across Western Europe. The only smartphone with Artificial Intelligence built-in.

In a fully integrated campaign targeting the Western European market, Doner London are launching the latest breakthrough technology from Chinese smartphone manufacturer Huawei. The campaign, shot by Rankin, features seven Tomorrow Entrepreneurs, each using the Mate 10 Pro handset, with built-in AI technology, to accelerate their business. The campaign, the latest in a series of […]

Great Guns’ Commercial Director Kit Lynch-Robinson Directs Bentley Continental’s Highly-Anticipated Launch Film

Great Guns’ Commercial Director Kit Lynch-Robinson Directs Bentley Continental’s Highly-Anticipated Launch Film

Bentley and Keko commission Kit Lynch-Robinson and Great Guns to create the launch film for the first ever re-design of the Bentley Continental. Bentley is aiming to build upon record sales and the burgeoning success of its Bentayga SUV with this all-new, third-generation Bentley Continental GT sports tourer, which has been unveiled for its public […]

Havas Luxhub appoints Livia Stefanini to head up UK

Havas Luxhub appoints Livia Stefanini to head up UK

Havas Luxhub, the premium lifestyle specialist within Havas Group, today announces the appointment of Livia Stefanini as head of its UK operation. Livia, who has a strong background in creative agencies and with premium luxury brands, joined Havas Luxhub in 2016 as its Global Strategy Director following recent stints at St Luke’s London and VCCP […]

B&B studio delivers a deliciously ingenious rebrand for Genius

B&B studio delivers a deliciously ingenious rebrand for Genius

Free-From Bakery category leader Genius Gluten Free has launched a new brand identity across its popular range, with design from London-based B&B studio. As the Free-From category moves further into the mainstream, B&B studio has reasserted the brand’s position as an established industry leader with a refreshed identity, now being rolled out in the UK […]

Brand identity and packaging design agency Hornall Anderson UK rebrands as OurCreative.

Brand identity and packaging design agency Hornall Anderson UK rebrands as OurCreative.

Hornall Anderson UK has rebranded as OurCreative. following its split from Hornall Anderson USA earlier this year. The brand identity and packaging design agency remains part of the Omnicom Group. Fresh start Managing Director Kim Van Elkan said: “OurCreative’s name was born out of a collective team workshop and desire to reflect that at our […]