Dive in to life’s simple pleasures with wagamama’s nourishing new menu and soulful partnership with Mental Health Swims Wagamama today announces the launch of its new campaign and first television creative since 2021, celebrating the rejuvenation and invigoration of open water swimming that can also be found in their steaming bowls of nourishment. In this […]
Beatgrid, the single-source advertising effectiveness currency, today announces Terrie Brennan as the new Chief Commercial Officer. Terrie brings a wealth of experience and a proven track record of success in the advertising industry. Terrie’s New York based role with Beatgrid follows eight years in London as Nielsen’s European Digital Lead, preceded by 35 years in […]
Marketing agency Fortnight Collective has created four ads for client Noodles & Company to launch the fast casual dining chain’s first baked pasta dish, Chicken Parmesan. A few of the videos feature ditties that sing the dish’s praises. Fortnight is Noodles’ AOR. In “ParmaSong,” singer-songwriter Matt Farley croons his love for the new menu item […]
London based brand design agency, Lewis Moberly, has created Sour Glass from the Fitzwood Brewery, a beer design concept developed in collaboration with the international Make a Mark initiative. Make a Mark is an exclusive design innovation project developed by global industry leaders: Leonhard KURZ, ESTAL and Avery Dennison. The project aims to explore packaging […]
Marmite is targeting young adults with a playfully suggestive campaign inviting them to experience their first time with Marmite, after YouGov research revealed that 43% of 18-24 year olds in the UK have never tried the spread. Coinciding with Freshers’ week – famously a time of experimentation, “First Timers” treats us to a useful lesson […]
The nonprofit worked with Chicago-based creative and strategy agency VSA Partners to create videos starring Jason Patton and FDNY first responders. DetecTogether, an organization dedicated to saving lives by teaching people how to detect cancer early, recently brought on strategy and creative agency VSA Partners to renew its “Response Time Matters” campaign targeting a high-risk […]
GumGum’s new CTV overlay ad helps The Trevor Project amplify support for LGBTQIA+ youth GumGum, a contextual-first, global digital advertising platform, announces remarkable results of its pro-bono CTV In-Video campaign with The Trevor Project, the leading suicide prevention and crisis intervention organisation for LGBTQ young people. The campaign, part of a new initiative by GumGum […]
Leading producers of juice and beverages, Gulf Union Foods Co, has partnered with creative technology studio Appetite Creative to create a fun and interactive connected packaging experience for its Original juice brand, to give young people a boost at the start of the school year with its fruit juice carton packs. The smart packaging campaign utilises a web […]
RACHEL DALY, SAM KERR, MARY EARPS AND BUNNY SHAW AMONGST 12 BARCLAYS WOMEN’S SUPER LEAGUE PLAYERS, PROJECTED 18 STOREYS TALL ONTO THE BARCLAYS HQ IN CANARY WHARF TO CELEBRATE THE START OF SEASON After a monumental summer for women’s football, the Barclays Women’s Super League season started on Sunday 1st October. Ahead of kick off, […]
Welcome to “Season 2” of The Bostonians from Plymouth Rock Assurance. While sports sponsorship TV campaigns frequently have “the baseball one,” “the hockey one,” and “the football one” separately, in a sports-crazy town like Boston, everyone is a fan of everything. So Plymouth Rock, working with their agency, HeyLet’sGo, decided to put every team under […]