MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Sarah Fleming, Founder of The Right + The Left is precisely that. Q) Give us a brief insight into your career so far? I was lucky to have discovered the possibility of a career […]
Advertising agency Fortnight Collective has created its latest round of creative work for Premier Members Credit Union (PMCU), an extension of its “Artisans of Banking” campaign. The spots focus on core branding while promoting a specific product offering. Fortnight won the financial institution’s business in 2018 and is PMCU’s Creative AOR. Money doesn’t grow on […]
Special Olympics Northern California (SONC) and full service advertising agency Barrett Hofherr are launching a new awareness campaign demonstrating how Special Olympics brings people together in ways that erase lines of division and isolation. The “Do Something Special” campaign will launch on June 23, in conjunction with the organization’s annual flagship event, the 2023 Summer […]
A move towards self-reliance and away from ethical investing are just two of the key findings published today from the Investor Index 2023 – an annual study of UK investors. Now in its fourth year, the Investor Index is an in-depth survey of investor behaviours conducted among 1100 UK adults (18+) with a minimum of £10,000 invested. […]
The Motherlover campaign aims to spotlight the issues and challenges faced by mothers in the workplace while also ensure everyone knows what they can do to lighten the load for working mums. The social, OLV, OOH and audio campaign launches alongside impactful partnerships with Peanut App and The Guardian. MALTESERS has launched its new Motherlover […]
Film festival submission deadline is June 25th! Creative Producer, Motivational Speaker and LGBTQIA + Advocate Daniella Carter is teaming with creative agency SpecialGuest for the second edition of Daniella’s Guestbook, a website and Instagram channel that spotlights the work of BIPOC and LGBTQ creators. Serving as an access point to cultivate relationships with established industry […]
A new report launched during Cannes Lions reveals the findings from a two year study into the impact of attention on digital advertising formats The world’s most advanced in-game advertising platform Anzu, and Lumen Research, the global attention technology company, have today announced the results from an extensive two year study into the impact of attention on […]
Based on the legendary spirit’s original formula, the 17 YEAR OLD LEGEND is an exquisite and historic blend that offers a once-in-a-lifetime taste of cocktail history Appleton Estate, a global leader in premium aged rums, announces the launch of the limited-edition 17 Year Old Legend – an exclusive and faithful recreation of the legendary 17 Year Old rum […]
BT first to use new recycled paper in national campaign for BT Broadband Full Fibre Following the industry leading introduction of recycled 6-sheet posters for the first time in the UK in 2021, Posterscope has launched 100% recycled and recyclable 48 and 96 sheet roadside format posters, with a new nationwide OOH campaign from BT. […]
Creative agency adam&eveDDB has announced a series of senior promotions within its account management leadership team, to further strengthen the department and client experience at the agency. Adam Patel and Fay Taylor have been named Joint Heads of Account Management, whilst Jo Lorimer has been promoted to Client Experience Director and Loella Collier promoted to […]