Clarion Named Lead Consumer PR Agency for Açaí Pioneer, Sambazon UK

Clarion Named Lead Consumer PR Agency for Açaí Pioneer, Sambazon UK

Clarion Communications has been appointed as retained Consumer PR & Influencer agency for Sambazon UK; the industry leading Açaí brand available in supermarkets and sold in Joe & the juice and Black Sheep Coffee. Tasked with elevating brand awareness, Clarion will focus on communicating the Brazilian berry’s many health benefits to older consumers, while positioning […]

Miller Lite Unveils New Creative Platform, “Legendary Moments Start with a Lite,” Starring Christopher Walken

Miller Lite Unveils New Creative Platform, “Legendary Moments Start with a Lite,” Starring Christopher Walken

Miller Lite’s 2026 campaign encourages fans to socialize in person and introduces the Damp January Club Making plans is easy. Keeping them? Not so much these days. Miller Lite is stepping in to help make getting together feel a little easier—and a lot more worth it. Enter “Legendary Moments Start with a Lite,” the brand’s […]

VIOOH partners with Dolphin to reach consumers at key touchpoints across grocery, retail and transit

VIOOH partners with Dolphin to reach consumers at key touchpoints across grocery, retail and transit

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with Dolphin OOH to further expand access to premium DOOH inventory across the United States. The partnership delivers access to over 5,000 digital screens across major US cities, generating more than 50 million monthly impressions. Dolphin‘s network spans […]

Squad creates campaign for Eurocamp to attract a new generation of customers from across the continent

Squad creates campaign for Eurocamp to attract a new generation of customers from across the continent

‘Eurocamp opens the door to more’ showcases the range of facilities and activities on offer across the brand’s campsites, villages and resorts Creative studio Squad has devised a new brand campaign for holiday company, Eurocamp, which aims to attract a new generation of customers from across the continent. Spanning cinema, TV, OOH, radio and social, […]

VML APPOINTS JOE PETYAN AS CEO, VML UK

VML APPOINTS JOE PETYAN AS CEO, VML UK

Seasoned WPP leader takes the helm of new unified UK business to deliver creative and technological transformation VML today announced the appointment of Joe Petyan as CEO, VML UK. Based in London, Petyan will lead VML’s world-class creative capabilities and enterprise-grade technology offering in the UK, solidifying a differentiated, fully integrated agency proposition for clients. Petyan […]

Good Food launches Good Health, trusted, hype-free health and wellness advice for a social-first audience

Good Food launches Good Health, trusted, hype-free health and wellness advice for a social-first audience

Good Food, the UK’s leading food media brand, has announced the launch of Good Health, a fresh new sub-brand showcasing trusted health journalism content aimed at social audiences hungry for clarity and science-based advice. Good Health posts health videos 5-6 times a week on Instagram, TikTok and YouTube created by the expert in-house team, alongside curated content from specialist contributors delivering accessible and […]

The 28th FAB Awards Are Now Open For Entries!

The 28th FAB Awards Are Now Open For Entries!

The 28th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, PR, Trade Marketing, Craft, […]

Wonderhood Studios Appoints Charlotte O’Brien as Strategy Director

Wonderhood Studios Appoints Charlotte O’Brien as Strategy Director

Wonderhood Studios has appointed Charlotte O’Brien as Strategy Director, further strengthening the agency’s strategy department as it continues to grow its client portfolio. In her new role, O’Brien will primarily lead strategy across Waitrose as well as supporting on new business opportunities. She will report into Joe Harris, Head of Strategy and Nick Exford, Executive […]

Marriott International and BBH Singapore launch new campaign showing how loyalty’s just that easy with Marriott Bonvoy

Marriott International and BBH Singapore launch new campaign showing how loyalty’s just that easy with Marriott Bonvoy

Marriott International and BBH Singapore have launched a new ad campaign for Marriott Bonvoy, the global hospitality group’s award-winning loyalty programme, built around one simple idea: loyalty can be easy. Most travellers assume loyalty programmes are made for frequent flyers or business elites, take a lot of effort and are not worthwhile for those who […]

HELLOFRESH GROUP APPOINTS READY10 TO HELLOFRESH AND GREEN CHEF BRIEFS

HELLOFRESH GROUP APPOINTS READY10 TO HELLOFRESH AND GREEN CHEF BRIEFS

Ready10 is celebrating a double pitch win, having been appointed by HelloFresh Group as the retained consumer PR agency for both HelloFresh and Green Chef. It will see the consumer agency handling creative communication programmes for both meal kit brands in the UK following a competitive pitch process. Ready10 will exclusively deliver culture-first, fame-driving campaigns in […]