Digital first for business survival
By Richard Wilson
Digital first for business survival
John McNeil Studio Visits the Place Where Great Ideas Go to Die with Latest Campaign for Smartsheet
With new videos, online ads and quiz, the campaign showcases how Smartsheet empowers great ideas through the power of process
Where do abandoned ideas go, and why do they go there? Smartsheet offers the surprising answer in a playful new campaign, created by creative & strategic brand firm John McNeil Studio (JMS). The campaign, a multi-faceted program that leads with high-level video and social media assets, is extended and supported by rich interactive media that engages the […]
NAIL Brings on New Film Producer and Director Cameron McCormack
Nail Communications, an award-winning creative agency, has expanded their team with Cameron McCormack as film Producer and Director, according to Partner Brian Gross. McCormack will be working on the Lifespan, IGT, and Preservation Society of Newport accounts, among others, in addition to helping shape key marketing initiatives and leading the film production practice at the […]
Vivaldi Group expands Global Leadership Team with appointment of Darren Richardson as Global Senior Partner, Chief Creative & Technology
Vivaldi, the global business and brand transformation firm, today announces the appointment of Darren Richardson as Global Senior Partner, Chief Creative & Technology. Darren will focus on shaping the creative vision for Vivaldi and reimagining how the firm drives value for its global roster of clients – while connecting brands, innovation and technology with his […]
Access attracts the Institute of Physics and adds connectivity technology specialist to its client base
Access attracts the Institute of Physics and adds connectivity technology specialist to its client base
A Wine Advert without Any Wine! Actor Nicholas Ofczarek Personifies the Wines of Burgenland in Wien Nord Serviceplan Campaign for Burgenland Tourism
Together with Now Serviceplan and Mediaplus Austria, the creative agency Wien Nord Serviceplan is collaborating with acclaimed Austrian theatre actor and TV star Nicholas Ofczarek, as part of the autumn 2022 campaign for Burgenland Tourism. Ofczarek brings the characters of the six greatest wines of Burgenland's DAC wine-growing regions to life with his acting and pure charisma.
A Wine Advert without Any Wine! Actor Nicholas Ofczarek Personifies the Wines of Burgenland in Wien Nord Serviceplan Campaign for Burgenland Tourism
Northwestern Mutual Launches “The Great Realization” Campaign Created by Agency MIRIMAR
If not now, then when? That’s the sentiment behind Northwestern Mutual’s fully integrated, cross-platform advertising campaign launching September 8th during the 2022 NFL season kickoff game between the Buffalo Bills and the Los Angeles Rams. Independent creative company and agency of record MIRIMAR created a TV, digital, and social media campaign that will air nationally […]
INEOS launches new hand wash range with ‘ You Can Handle Anything’ campaign
The campaign offers a bold and unfiltered insight into the amazing things our hands help us to achieve
INEOS launches new hand wash range with ‘ You Can Handle Anything’ campaign
adam&eveNYC celebrates greatness within all with first global creative platform for NBA 2K23
adam&eveNYC has today unveiled a new global creative platform to launch the next instalment of the wildly popular basketball sports simulation video game, NBA 2K23, after winning the business at the beginning of the year. Twenty-three is the most iconic number in basketball, synonymous with the greatest player of all-time Michael Jordan. adam&eveNYC and NBA […]
New Partnership Between TVision and Lumen Research Brings Cross-Platform Attention Metrics to Brands in the UK and US
In conjunction with Lumen, TVision set to expand its panel to the United Kingdom
TVision, the company measuring every second of TV and CTV viewer engagement, and Lumen Research, a leading attention measurement company, announced a formal partnership to bring cross-platform attention measurement to US and UK customers. TVision is developing a UK-based, opt-in panel to measure person-level TV viewing and engagement. When combined with Lumen’s digital measurement, this […]