Indie New York Agency Taps Influencers to Show Why Lyft Is the Best Way to Navigate the Challenges of New York and San Francisco SpecialGuest, the independent, fully integrated advertising agency, has launched an influencer-led campaign to show Gen Z and Millennials why Lyft, which also offers Citi Bike rentals in app, is the obvious first choice for […]
By Jeb Brown The advertising business has never been predictable, but in 2025, the ground is shifting faster than ever. Clients are cautious, the economy is unsteady, and artificial intelligence has changed the landscape overnight. Some days it feels like the rules we grew up simply don’t apply anymore. So how does an agency keep […]
Work from Preacher promotes Favor’s enhanced H-E-B Now offering; ups the ante on ‘How Texas Orders In’ Favor Delivery, the only delivery app by and for Texans, is making it easier than ever for Texans to order in, especially when it comes to getting last-minute grocery essentials in a pinch. Through the Favor app’s enhanced […]
International pitch consultancy, The Great Pitch Company, has expanded its team adding industry luminary Laura Holme as business development and growth consultant for the UK. With a career specialising in business growth spanning over 25 years, Holme brings extensive knowledge and experience to the international pitch consultancy. She has worked with a wide range of […]
Launching ahead of World Cleanup Day, the clothing line – designed in collaboration with artist Marta Morientes – is inspired by litter picked out of East London’s canals While there’s no shortage of rubbish advertising around, it’s generally not something agencies set out to create. But independent creative agency DUDE London is making an exception […]
Blending timeless design with cutting-edge innovation, Montblanc Digital Paper redefines how luxury meets technology Montblanc, a brand renowned for its timeless writing instruments, has teamed up with AKQA to launch Montblanc Digital Paper, the maison’s first luxury e-writing device. This launch marks a new chapter in Montblanc’s tradition of craftsmanship and innovation. The collaboration with […]
Bolstered by new leadership and a wealth of insights, the creative excellence and education non-profit addresses the industry-wide shifts redefining creativity D&AD, the global non-profit driving creative excellence, education, and impact, is excited to announce the release of its Annual & Trend Report 2025, marked by the appointment of internationally-acclaimed design leader Lisa Smith as […]
Animated Taco & Iconic Bottle of Soda Show Why They Are the Perfect Pair Fortnight Collective, the independent advertising and branding agency, is launching a humorous new ad campaign for Jarritos, Mexico’s best-selling soft drink. The campaign broadens the brand’s U.S. presence and reinforces Jarritos as the ideal partner for tacos, one of the fastest-growing American […]
Horse Capital of the World Debuts Cheeky Equine Version of Artificial Intelligence to Guide Visitors Cornett—the independent, female-owned full-service advertising agency based in Lexington—has partnered with VisitLex, the regional tourism office, to introduce Neigh-I, apowerful tool that helps the millions of visitors who flock to the region maximize their enjoyment of the rich offering of horse farms, restaurants, […]
A Next-Gen Studio Blending Tradition with AI-Powered Innovation Industry veterans David Dimeola and Ryan O’Phelan have launched DeltaRomeo, a next-generation studio built for modern creative production—combining proven post-production expertise with generative AI that rapidly transforms ideas into fully realized visual worlds. Part elite creative unit, part innovation lab, DeltaRomeo officially opens its doors with a mission: to fuse world-class visual […]