WEROAD ENCOURAGES THE RESIDENTS OF MANCHESTER TO SPEND MORE TIME OUTDOORS WITH A GIANT BILLBOARD OVERLOOKING PICCADILLY GARDENS

WEROAD ENCOURAGES THE RESIDENTS OF MANCHESTER TO SPEND MORE TIME OUTDOORS WITH A GIANT BILLBOARD OVERLOOKING PICCADILLY GARDENS

WeRoad, the adventure travel brand bringing solo travellers together for once-in-a-lifetime adventures, continues their Manchester-focused out-of-home (OOH) including a ‘get outdoors’ inspired campaign displayed across a giant Piccadilly billboard in the heart of Manchester overlooking the Piccadilly Gardens. Through two different concepts, both campaigns use WeRoad’s signature witty copy to appeal to its target demographic. […]

Voting is Hot AF: Saatchi & Saatchi debut new campaign to drive young voters to the polls

Voting is Hot AF: Saatchi & Saatchi debut new campaign to drive young voters to the polls

Saatchi & Saatchi has today unveiled new creative work, Voting is Hot AF, to launch non-partisan campaign, Just Vote. The campaign is powered by green entrepreneur and founder of Ecotricity, Dale Vince, with insight from leading PR & communications agency, Borkowski. Built on the insight that voting officially makes you hotter – with 40% of […]

Tequila Rose Targets Pink Energy, Summer Vibes & Ibiza Nights in New Multichannel Campaign

Tequila Rose Targets Pink Energy, Summer Vibes & Ibiza Nights in New Multichannel Campaign

Today, Tequila Rose, the original strawberry cream liqueur, has launched a new campaign to bring pink energy to summer evenings with a multimedia campaign targeting glamourous, fun, trendsetters. The TV campaign starts tonight alongside popular ITV2 reality show Love Island 2024 and is supported by out of home, PR, events, and social media until the […]

The Many Creates “Reusable Is Beautiful” Campaign for Heal the Bay with AI Aid

The Many Creates “Reusable Is Beautiful” Campaign for Heal the Bay with AI Aid

Independent creative agency The Many has launched a digital display and out-of-home (OOH) campaign for nonprofit environmental group Heal the Bay, which is dedicated to protecting Southern California’s coastal waters and watersheds. The Los Angeles-based outreach debuted Thursday night at the Bring Back The Beach donor gala in which artwork was sold to raise money […]

Fortnight Hires New Head of Business Development Rosemary Calderone

Fortnight Hires New Head of Business Development Rosemary Calderone

Integrated marketer has 15+ years of leadership and growth experience Brand storytelling and strategic advertising agency Fortnight Collective has added Rosemary Calderone as head of Business Development. Rosemary will play a pivotal role in driving the expansion and success of the agency by identifying and securing new business opportunities. Her main focus is driving and […]

Magnus Thorne – The 26th FAB Awards Advertising & Innovations Jury Chair Speaks Exclusively With MarComm News on F&B Trends, Awards Schemes and Judging Experience.

Magnus Thorne – The 26th FAB Awards Advertising & Innovations Jury Chair Speaks Exclusively With MarComm News on F&B Trends, Awards Schemes and Judging Experience.

MarComm News caught up with Magnus Thorne who chairs the Advertising & Innovations Jury at The 26th FAB Awards Speaking exclusively with MarComm News – Magnus Thorne, Creative Director at OLIVER London who chaired  The 26th FAB Awards‘ Advertising Jury. Q. This is the 4th time that you have been on The FAB Awards Jury Panel.  How did […]

Ocado invites shoppers to let ‘Summer Come to You’ in new campaign

Ocado invites shoppers to let ‘Summer Come to You’ in new campaign

Ocado, the world’s largest dedicated online grocery retailer, is reminding shoppers of its unbeatable range and seamless  service in a humorous new advertising campaign called “Let Summer Come to You.” It was developed  by the brand’s retained creative agency St Luke’s with Eat Creative, Ocado’s in-house creative team. The films feature customers who are out […]