Exploration and adventure are hallmarks of director Cameron Goold’s work, and in his latest 60-second spot for Zero Motorcycles that spirit is delivered with cinematic polish. The Model Year 2021 brand video announces Zero’s latest line of motorcycles headlined by the category-defining SR/S. A dramatic sequence of shots takes the viewer on a ride from sweeping desert landscapes to a […]
In the last 40 years, the human race has brought thousands of species to the brink of extinction, putting our ecosystem and now our very existence at risk. The intentional fires in several places in the world (USA, Brazil, Australia and Argentina at the moment) are proof of how dangerous we are to the planet. […]
Brand bets on the sports world to show high-performance, long-lasting makeup
What better way to launch a long-lasting line than with women practicing sports and wearing impeccable makeup? The idea came last year, when Marta, the world’s best soccer player, starred the campaign for the Power Stay liquid lipstick, and entered the pitch during the World Cup wearing lipstick. The lipstick was intact throughout the match. […]
Times Radio is launching a new TV advertising campaign to drive further awareness of the station which launched in June this year. The campaign is centred on giving words space and letting the stories do the talking to keep listeners well informed. The creative showcases a range of Times Radio presenters in the studio including […]
‘Racism is Ridiculous’ and ‘Racist Dinosaur’
Trevor Robinson’s Create Not Hate initiative has launched two new campaigns by under-represented talent focused on stamping out racist attitudes. The first, ‘Racist Dinosaur’, comprises of a 30-second animated online film and five print executions in which people with racist attitudes are depicted as dinosaurs above the tagline: ‘Make racism extinct’. Racist Dinosaur – Create […]
“Makeshift Spaces” introducing Microsoft Surface Laptop Go
A new campaign from Microsoft and creative agency Blk-Ops depicts the many ways the Microsoft Surface Laptop Go is being used to power our ability to work, learn, create and connect from home. The spot debuts this week online and on Thursday Night Football, part of Microsoft’s continuing partnership with the NFL. The spots features real families […]
• NHS England and NHS Improvement and Public Health England launch major new campaign urging public to seek advice for key conditions, including cancer • COVID-19 has dramatically changed the way that people access NHS services with a new survey showing that almost half (48%) of the public would delay or not seek medical advice at alli • New creative addresses the barriers that are deterring patients from accessing NHS services
NHS England and NHS Improvement and Public Health England are kick-starting this year’s ‘Help Us, Help You’ campaign by reassuring the public that the NHS is “here to see you safely” if you have a symptom that could be cancer, a maternity concern, or a routine appointment. The campaign will also encourage those with mental […]
Posters have gone up over graffitied walls, shop windows, bus shelters, abandoned buildings, scaffolding works, telephone boxes and more across Peckham. This is a new campaign that sends positivity across the neighbourhood and builds support for its local businesses. Peckham Power. And it’s been thought up, produced and created by two unemployed junior /placement creatives […]
The Carlsberg Group has announced that Grey will develop global advertising campaigns for the Carlsberg and Tuborg brands. The move represents the alignment of advertising arrangements across the brands following the Carlsberg Group’s review of internal requirements. “After reviewing what is needed from our global campaigns to ensure they meet the needs of all our […]
Jack Daniel’s is launching a new global creative campaign: “Make it Count.” This is a new approach for the 154-year-old brand as it celebrates the people who drink it Launching with a new ad - ‘First Timers’ - celebrates the brand’s global audience and showcases the Jack Daniel’s fans who decide to live boldly and try something they’ve always wanted to do Created by creative agency, Energy BBDO, the :20 film will premiere in the UK on Monday 12th October and run across TV & VOD, whilst being supported by nationwide out of home, digital, social and influencer activity
Jack Daniel’s, the world’s most valuable spirit brand, is launching its first truly global creative campaign, “Make it Count”. The campaign showcases a new way of thinking for the 154-year-old brand that celebrates the people who drink it. Launching in the UK on Monday 12th October, the new ‘First Timers’ ad will air on ITV at 8.45pm, […]