Inca Kola is a well-known Peruvian brand, to the point that Boris Johnson, UK Prime Minister, highlighted it in an emotional message in a video as one of the examples of collaboration between governments of both nations, while celebrating the recent agreement created to work for the reconstruction of the North of the South American […]
Today, New Balance Football launches their ‘Football’s Next Wave’ campaign, a docu series following individuals from in and around football culture who are trailblazing a new and unorthodox path. The campaign has been created in partnership with ZAK – The Next Gen creative agency. The campaign seeks to position New Balance Football as a brand […]
Coca-Cola European Partners (CCEP) reveal a brand-new campaign from Diet Coke. ‘Give Yourself a Diet Coke Break’ is inviting people to take a moment to refresh and be kind to themselves with a little break. Launching at the end of June, the first phase of the campaign will run for five weeks and feature on TV, […]
A project raising awareness of the impact lockdown has had on LGBT communities.
“Locked Down and Out” is a project from LGBT Foundation launching in Pride Month, in partnership with advertising agency The Gate, which will shed light on the challenges that many in the LGBT community have experienced as a result of the COVID-19 pandemic and subsequent lockdown measures. The charity has seen significant spikes in calls […]
IN NEW GLOBAL CAMPAIGN The 360 campaign will run in 25 markets worldwide and highlight the effervescent energy created when unexpected contrasts meet
Beefeater, the world’s most awarded London Dry Gin, is launching a new advertising campaign and communications platform, ‘The Spirit of London’. The 360 degree campaign is aimed at the brand’s target audience of Urban Explorers by celebrating the culture of clash that lives and breathes in the heart of the city, and visualises the clashing, […]
This year, Pride week falls at the same time as the Swedish National Day, on June 6th. A day traditionally occupied with national pride and the blue and yellow of the Swedish flag. There is much to be proud of as a Swede. But the fact that as many as 32%* of Swedish LGBTQ people […]
Besides offering a new entertainment to consumers, My Bar works as a sales channel for establishments
Another month of quarantine and the desire to go to your favorite bar and catch up with friends only grows stronger. Still confined, wouldn’t it be possible to get everyone together virtually to enjoy a close-up experience? To reconnect consumers with their favorite bars, Budweiser launches this week in Brazil the platform My Bar. It allows people […]
The FAB Awards revealed a Brand New Trophy made exclusively from recycled materials during the "Online Awards" show in honour of The Winners and Finalists of The 22nd FAB Awards.
FAB Awards recognises the best in creative work for food, beverage and restaurant brands in over 60 countries and are the only awards programme that specialises on the great work done by food and beverage brands and their agencies. “Although we liked our old logo, we felt that after 21 years, we needed a new one […]
Created by VCCP, the ‘Joy + Missing Out’ spots are immersive, mixed media films which combine a live action cast with puppets and animation to create a completely eclectic world of joy. JOMO might sound like a bit of a contradiction – how can you be “Missing Out” and yet still filled with “Joy”? The films […]
To demonstrate the problem of menstrual precariousness, the Règles Élémentaires TVC features a weather report with the presenter absent from the screen
For the first time in the history of French television, a TV presenter is absent from the screen during her scheduled weather forecast, an absence designed to highlight the work of French organisation Règles Élémentaires, who help women suffering from menstrual precariousness. The 3 TVCs created for Règles Élémentaires and its agency Serviceplan France is […]