SK-II Studio launches its debut film in partnership with WPP agencies, directed by Palme D’Or winning Director Hirokazu Kore-eda

SK-II Studio launches its debut film in partnership with WPP agencies, directed by Palme D’Or winning Director Hirokazu Kore-eda

A high-impact group from WPP – consisting of hand-picked global talent from Grey and MediaCom, launches their first film for premium skincare brand SK-II. Directed by iconic Japanese director, Hirokazu Kore-eda, ‘The Centre Lane’ will be the first of a series of films released under the new content platform SK-II Studios. The Centre Lane, is […]

Rude Health chooses BMB for its first agency appointment

Rude Health chooses BMB for its first agency appointment

Rude Health, the dairy-free drinks and cereals company, best known for its best-selling Organic Almond Drink, has signed BMB as its first creative agency. The appointment was made after a pitch handled directly by the brand. There was no previous incumbent agency. BMB will drive brand awareness and support distribution growth, through an engaging, culturally relevant […]

Ekstasy launches a TV-led integrated advertising campaign for Echo to increase brand awareness

Ekstasy launches a TV-led integrated advertising campaign for Echo to increase brand awareness

Following a competitive pitch last month, Ekstasy has launched their first integrated advertising campaign for the healthcare start-up, Echo by LloydsPharmacy. Currently 40% of UK adults are using repeat prescriptions, however only 3% of this market is online. With the aim to raise Echo’s national brand awareness and empower more customers to access their repeat […]

Mark Wright and freelance marketplace Fiverr talk brand building in first UK produced campaign by The 10 Group

Mark Wright and freelance marketplace Fiverr talk brand building in first UK produced campaign by The 10 Group

Integrated content agency The 10 Group has been hired by international freelance marketplace Fiverr to create its latest performance marketing campaign ‘Make it Happen the Wright way’ featuring TV personality and entrepreneur Mark Wright. The campaign is the first devised and produced in the UK for a British audience.  Fiverr: Flagship (16:9) from The 10 […]

Brave’s new TV campaign for Motors.co.uk captures the everyday and significant moments cars play in our lives, showing us they’re so much more than ‘just lumps of metal’

New campaign reframes the brand and its role helping consumers find the right car for them, simply

Brave’s new TV campaign for Motors.co.uk captures the everyday and significant moments cars play in our lives, showing us they’re so much more than ‘just lumps of metal’

Creative agency Brave has created a new multi-million pound advertising campaign for Motors.co.uk. Introducing a new brand platform ‘Search Less. Live More.’ This is the first major campaign for Motors since 2016. Launching with a new 30 second spot, the campaign highlights the central role that cars play in enriching people’s everyday lives. The campaign will break on […]

Contrapunto BBDO creates Friend:DS, a new AI-powered contacts app capable of finding 99% compatibility

Contrapunto BBDO creates Friend:DS, a new AI-powered contacts app capable of finding 99% compatibility

Friend:DS is the first application with artificial intelligence that, thanks to its analysis of language and writing cadence, connects people with the same affinities. In a test, volunteers verified that the application was 99% effective. The application, developed by Glassworks, arose from a premise: one of the most popular ways of meeting people today is through applications, […]