Waitrose has unveiled a series of special-build OOH installations to spotlight its new lower prices across hundreds of everyday favourite groceries. Created by Wonderhood Studios and produced by Grand Visual, the work sees oversized Waitrose shopping bags bursting with products including bananas, lettuce, pasta and kitchen staples – bringing the supermarket’s value message to life […]
USA for UNHCR, which supports the work of UNHCR, the UN Refugee Agency, launches “Dignity Without Delay,” a new campaign challenging how the world sees refugees. The campaign shifts the focus from the horrors and immediate needs of displacement during crises to the skills, ambitions and futures refugees can still build if we collectively invest […]
Car shopping site gives LA drivers free gas on Sept. 25 as the Dodgers close out the regular season against the Giants. Los Angeles-based car shopping site Edmunds today announced it is fueling Los Angeles Dodgers fans for the team’s October baseball run with $25,000 in free gas on Friday, Sept. 25. Named for Dodgers superutility player […]
If you’re a homeowner in Connecticut still warm from the last golden days of summer, there’s a good chance you haven’t given much thought to the cold temps that are right around the corner, says Decker SVP Strategy, Andrew Kesin. Unfortunately, that’s all Old Man Winter has been thinking about. In a new campaign from […]
A collaboration with Groove Armada’s Andy Cato, the single and regenerative beer aims to turn up the volume on soil degradation. The charity cover of ‘Wildthing’ by The Farmer’s Choir unveils Hawkstone’s latest regenerative lager—raising vital funds for farming charities while rallying support for British soil health. T&P has today unveiled its latest campaign for […]
Backed by new Good Foods/Harris Poll data showing 82% of avocado purchasers get frustrated when avocados go bad before they can use them, the campaign puts a name to a stress most buyers already recognize Good Foods Group recently launched “Guacxiety,” a campaign about the nagging uncertainty of buying an avocado and not knowing whether it will […]
Charlie Bigham’s champions the belief that in food – and life – you can’t rush quality, in a new campaign and brand platform by VCCP Blue Today, Charlie Bigham’s returns to UK TV screens to introduce their new brand platform: ‘Slowly Does It’. Created by creative agency of record VCCP Blue, the integrated campaign builds […]
AXE, known as LYNX in the UK, has unveiled The AXE Holder, a deliberately extravagant bottle designed to house one of its body spray cans. Created by LOLA Madrid, the campaign pokes fun at the way fragrance is judged by its packaging and price before anyone has smelled it. The holder gives the familiar spray […]
Leo UK’s returning platform turns fans’ most-wanted McDonald’s menu items into an expanded, fan-fuelled global heist, bringing nine products from eight countries to the UK and Ireland Following the success of last year’s ‘World Menu Heist’, Leo UK and McDonald’s are back with an even bigger operation, bringing nine menu items from eight countries to […]
Adventure is often presented as a fairytale: perfect landscapes, blue skies and picture-perfect smiles. However, in practice, the reality of getting outdoors is rarely neat or predictable. That tension is at the heart of Kia’s new “Built for Real Life” campaign, created by INNOCEAN Berlin to introduce the all-new Seltos, a modern SUV, to the […]