Passengers are reminded that journeys which start from Heathrow are about a lot more than simply getting to the destination in a new summer ad campaign, created by independent creative agency St Luke’s. “Heathrow Signs” incorporates the airport’s instantly recognisable signage, playfully using it to highlight the facilities on offer and encourage passengers to get […]
Cadbury has today launched a new Gen-AI powered tool named ‘My Cadbury Era’ which places users in classic Cadbury posters to celebrate its 200 year heritage, with a new campaign activation from its agency of record VCCP London. Building on the Yours For 200 Years campaign, which celebrates Cadbury’s 200th anniversary and its long-standing relationship with the […]
Nail Communication’s new campaign for the R.I. Lottery attempts to reinvent an underutilized advertising medium – gas pump videos. Enter The Lady in the Gas Pump (TLITGP), the star of six witty, self-referential spots designed to run exclusively at gas pumps. “Nail came to us and said, ‘Gas stations are a popular place to pick up lottery […]
Joe Berkeley LLC announce four new commercials for Arbella Insurance and their partner Special Olympics Massachusetts. The commercials feature Lumene “Lightning” Montissol and other Special Olympians. Shot on location at Milton Academy’s track, in Milton, Massachusetts, the production consisted of three scout days at Special Olympics practice, one crew day at Special Olympics practice, and […]
Today Pablo & UNLIMITED have launched their first campaign for the Metropolitan Police since winning the account in January 2024 focusing on a recruitment drive for new Police Constables. The New Met for London plan aims to transform the Metropolitan Police Service, with Commissioner Sir Mark Rowley putting change at the centre of his vision: […]
“Break Sugar’s Spell” to Run Throughout the 100 Days of Summer Hint, Inc., maker of the market-leading flavored unsweetened still water, is making a splash this summer with a new marketing campaign, “Break Sugar’s SpellTM”, the brand’s first new campaign in more than two years. For this campaign, Hint partnered with Common Good to develop […]
Very has unveiled its new campaign, ‘operation back to school’, designed to make the back-to-school shopping mission a breeze for parents. The new campaign, which has been developed in collaboration with The Gate, draws on Very’s brand platform, ‘let’s make it sparkle’ and the energy of the retailer’s fluent devices, its three flamingos, to create […]
Creative agency Humanaut is launching a new advertising campaign for Blueair air purifiers, “Air Designed for a Better Life.” The focus? How clean air can impact and improve your quality of life vs. how the machines work. Blueair’s products create air that’s free from 99.97% of pollutants, distracting allergens, undesirable odors and unhealthy germs. They are also known for […]
AnalogFolk is calling on the industry to participate in recommending outstanding diverse and female creative talent to create an Open Source pool of talent that all agencies can share and utilise to help meet their DEI targets and drive the industry forward AnalogFolk, the global independent digitally native creative agency whose mission is to use digital to […]
During a time when most news about the climate and environment is challenging at best (and depressing at worst), drivers are now learning there is something incredibly easy most of them can actually do to help nature. Get Biofuel, a new consumer marketing mission from D.C.-based Growth Energy, the nation’s largest biofuel trade association, is based […]