VERY LAUNCHES NEW DREAM TOYS CAMPAIGN TO HELP FAMILIES KICK-START THEIR CHRISTMAS SHOPPING

VERY LAUNCHES NEW DREAM TOYS CAMPAIGN TO HELP FAMILIES KICK-START THEIR CHRISTMAS SHOPPING

Very has unveiled its new toys campaign, ‘Daydreaming’, which has been designed to inspire families to start their Christmas toy shopping early. The new campaign is being launched as research from the online retailer reveals more than three fifths of people think about Christmas in October, with many wanting to avoid missing out while spreading […]

Silentnight return to TV with Sleep Great, Britain

Silentnight return to TV with Sleep Great, Britain

Silentnight return to our screens this week with a primetime campaign by Dinosaur. It marks a return to TV for the UK’s most trusted sleep brand and is part of Silentnight’s broader mission of celebrating the great British sleeper. The ad is an upbeat and uplifting celebration, reflecting the unique place the brand has in […]

KesselsKramer shows perfect match between art and youth

KesselsKramer shows perfect match between art and youth

The Dutch Museum Association and KesselsKramer launch a campaign to encourage young people to visit museums without filters Combinations Striking encounters between the diversity of young people and works of art or museum environments are the new campaign that aims to position the museum among a younger target group as a sanctuary for all beliefs. […]

Chase launches major new campaign to help customers ‘see what their money can do’

Chase launches major new campaign to help customers ‘see what their money can do’

Chase today launches a major new advertising campaign and brand platform, designed to inspire customers to realise the potential of their money. The new platform and campaign – which comes three years after Chase‘s launch in the UK – signifies the next step in Chase’s growth as it continues to broaden its product offer and supports a […]

‘AUSTRALIA IN THE SKY’ TAKES OFF AS QANTAS BOOSTS US CAPACITY

‘AUSTRALIA IN THE SKY’ TAKES OFF AS QANTAS BOOSTS US CAPACITY

For the first time in a decade, Qantas has unveiled a new brand campaign in the North American market as demand for travel between the US and Australia continues to grow. Academy Award-nominated writer, producer and director Baz Luhrmann and four-time Academy Award-winning costume and production designer Catherine Martin act as creative consultants and ambassadors for the campaign, titled ‘Australia […]

The London Standard launches as a premium publication with high impact campaign

The London Standard launches as a premium publication with high impact campaign

Today (26 September) marks a new era for The London Standard as it repositions as a premium weekly publication, celebrated by a powerful out of home campaign across the capital. The launch campaign will feature over seven hundred roadside and digital screens strategically positioned in iconic London locations, including over 30 of JCDecaux’s iconic roadside […]

Beers With Friends Seeks to Disrupt Existing Behavior with New Campaign for DIG

Beers With Friends Seeks to Disrupt Existing Behavior with New Campaign for DIG

Dinner Deserves Dinner DIG, a fast-casual restaurant serving seasonal, scratch-cooked comfort food, furthers its vision to reinvent American home cooking for the 21st century by launching a new brand campaign along with a recipe from its new dinner menu. Created by Beers With Friends during a 5-day ideation sprint called a “Beer Run,” the work is a […]

Toronto Raptors Celebrate 30th Anniversary with Film Honoring Their Outsider Spirit

Toronto Raptors Celebrate 30th Anniversary with Film Honoring Their Outsider Spirit

‘Raptors Outside’ is created by Paris agency Yard and directed by Ludo Gontrand through HAMLET NBA team, Toronto Raptors have launched a film honoring their ‘outsider spirit’ for their french fans in celebration of their 30th anniversary year. Currently the only Canadian team in the American NBA, ‘Raptors Outside’ is a bold film which reflects […]

Virgin Active calls out ‘toxic wellness’ in its first-ever global campaign from We Are Pi

Virgin Active calls out ‘toxic wellness’ in its first-ever global campaign from We Are Pi

Virgin Active is calling on people to “Leave the cult, Join the club” and rebel against the toxicity of the wellness industry in a new global campaign. The edgy and provocative debut work for Virgin Active by Amsterdam-based agency We Are Pi ntroduces a new brand direction that calls out the superficiality and fakeness. It highlights […]

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