MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Austin Scott, Chief Creative Officer at Brandon is precisely that. Q) Give us a brief insight into your career so far? I actually discovered advertising in grad school at the Savannah College of Art […]
C-Centric has appointed David Barker as VP Product to lead the strategy and development of its product portfolio across data, AI and AdTech. The appointment comes at a key point in C-Centric’s growth, as it expands its work with enterprise clients and media companies to ensure their data foundations are robust, connected and ready to […]
Parry to lead the next phase of growth and integration across media, creative and data in key market Global digital marketing business Jellyfish, part of The Brandtech Group, has appointed Stephanie Parry as Managing Director, placing a proven commercial and client leader at the helm of one of its most strategically important regions. Parry has […]
Award-winning independent creative agency boosts its growth strategy and cements its future game plan Worth Your While is pleased to announce the appointment of Rikke Wichmann-Bruun as Managing Partner. Rikke joins the agency following her return to Copenhagen after 11 years in London, where she held senior leadership positions at some of the world’s most […]
Comprehensive AI visibility platform and services combines validated tactics, proprietary SEO and AI Optimization technology built with API and MCP connectors, and white-label services to help agencies scale in AI search era Semify, a leading white-label digital marketing platform, today announced the launch of its AIO service, an AI Optimization service designed to help marketing […]
Global socially-led creative agency We Are Social has announced two promotions to its EMEA leadership team, appointing Garrett Dearey as EMEA Chief Growth Officer, and Paul Greenwood as EMEA Head of Cultural Strategy and Insight. The new roles are designed to drive growth and build a more connected cultural strategy and insights offering in the […]
Proof Advertising has been named creative agency of record for FiiZ Drinks, one of the fastest-growing specialty soda shop franchises in the country, following a competitive review. Proof will lead creative and strategic duties for the brand as FiiZ accelerates its expansion from over 70 locations nationwide toward a goal of more than 500 across […]
Independent creative agency is tasked with driving UK growth and brand awareness for the Asian-inspired quick service restaurant (QSR) brand Chopstix, one of the UK’s fastest-growing quick service restaurant brands, has appointed independent creative agency DUDE London as its agency of record following a competitive four-way pitch. The appointment follows Chopstix’s rapid expansion across the […]
Prophet’s latest consumer AI report finds usage up 50% but two-thirds worry about the human impact One great irony of the AI boom is the more people rely on it, the more they are beginning to distrust it. According to a survey of over 2,000 consumers in five countries by growth firm Prophet, global consumer […]
BBH London has named Felipe Serradourada Guimaraes as Chief Creative Officer, UK & Ireland, with overall leadership of the agency’s creative direction and shaping the creative team’s structure and culture. Previously Executive Creative Director, Serradourada Guimaraes also adds creative responsibility for BBH Dublin to his remit. He continues working in close partnership with CEO Karen […]