Connected packaging popularity expected to surge in 2023 to educate customers and improve sustainability credentials

Connected packaging popularity expected to surge in 2023 to educate customers and improve sustainability credentials

Creative technology studio Appetite Creative today released results from its second annual connected packaging survey. Connected packaging has experienced a rise in popularity in the last 12 months, with over four-fifths (81%) of those surveyed stating they have used connected packaging, compared to just over half (54%) in 2022. The biggest barrier for almost half of […]

Designhouse, an established branding and digital agency, has partnered with the Nonprofit Organization Reboot, to deliver a bold and vibrant new identity.

Designhouse, an established branding and digital agency, has partnered with the Nonprofit Organization Reboot, to deliver a bold and vibrant new identity.

Reboot was formed by a group of influential senior communication and marketing professionals. Their mission is to educate and provide a platform for business leaders to create a more diverse, inclusive workplace. They aim to raise visibility of challenges faced by ethnic minority employees within the financial services sector and through the power of storytelling. […]

Dave Loew Joins HeyLet’sGo as Co-Executive Creative Director

<strong>Dave Loew Joins HeyLet’sGo as Co-Executive Creative Director</strong>

HeyLet’sGo announces Dave Loew joining as Co-Executive Creative Director, according to HeyLet’sGo Founder and CCO, Tim Cawley. Loew, a writer by trade, will be paired with ECD Mike Shaughnessy on the art/design side.  Before joining the independent agency, Loew was most recently at Ogilvy/Chicago and Leo Burnett where he worked on such brands as Coca-Cola, […]

‘Not Just Any’ production company launches in London

‘Not Just Any’ production company launches in London

The new creative studio is headed up by Managing Director/EP Emily Rudge, ECD Aidan Gibbons and Ntrōpic‘s CCO and Founder Nate Robinson Situated in The Wharf (Angel’s emerging creative hub), Not Just Any is a production studio where talent, craft and technical innovation converge. Creatively led and boasting a roster of impressive talent, their skillsets […]

AdForum launches its latest Business Creative Report: a ranking of the world’s most awarded ads.

<strong>AdForum launches its latest Business Creative Report: a ranking of the world’s most awarded ads.</strong>

The most awarded advertising campaign in the world in 2022 was a print campaign, “Better With Pepsi” by Miami-based agency Alma, the report found. Now in its sixth year, AdForum’s Business Creative Report is a unique ranking of the world’s most awarded campaigns by industry sector. This year’s report was launched in partnership with Kantar. See the full report here: https://www.adforum.com/business-creative-report/2022 […]

Bray & Co Hires Eaon Pritchard as Chief Strategy Officer

<strong>Bray & Co Hires Eaon Pritchard as Chief Strategy Officer</strong>

Independent advertising agency Bray & Co announced the appointment of Eaon Pritchard as its new chief strategy officer. Pritchard brings more than 25 years of experience in the industry to the team and will play a key role with all clients and in shaping the agency’s strategic vision and growth. Bray & Co is committed […]

The Chinese band Absolute Purity and FRED & FARID Shanghai Release Dystopian Music Video ‘Crime Fiction’

The Chinese band Absolute Purity and FRED & FARID Shanghai Release Dystopian Music Video ‘Crime Fiction’

The band Absolute Purity, led by the singer Wen Jun, and the team at FRED & FARID Shanghai have created a thought-provoking and visually stunning work of art that challenges us to reflect on our relationship with technology. Absolute Purity, one of the hottest upcoming bands in China, and independent creative agency FRED & FARID […]

Bringing the Beauty of the Past Online: Serviceplan Suisse Create Antique GIFs for the Zurich Book Fair

<strong>Bringing the Beauty of the Past Online: Serviceplan Suisse Create Antique GIFs for the Zurich Book Fair</strong>

Copperplate engraved GIFs engage a new generation of collectors for Switzerland’s leading antiquarian book fair. Antique books, antique prints – and antique people. This is what awaits visitors to the Zurich Book Fair, Switzerland’s premier event for traders and collecters of rare antiquarian books and prints. And as it’s audience grows older, the fair’s visitor […]

Brand Metrics bolsters client services team as brand lift measurement booms

<strong>Brand Metrics bolsters client services team as brand lift measurement booms</strong>

The global technology company appoints Agnes Asplund Schmidt as Customer Success Manager in response to client growth Global technology company Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has appointed Agnes Asplund Schmidt to the role of Customer Success Manager as a growing number of clients choose its technology to […]

Walr earns spot on 2023 UK’s Best Workplaces™ for Wellbeing list

Walr earns spot on 2023 UK’s Best Workplaces™ for Wellbeing list

Walr, the global res-tech company behind the cutting-edge data creation platform, has earned itself a spot on the 2023 UK’s Best Workplaces™ for Wellbeing list by Great Place to Work®, the global authority on workplace culture.  The 2023 UK’s Best Workplaces™ for Wellbeing list is compiled by analysing surveys from thousands of employees. The surveys […]