Members of both loyalty programmes can now convert Nectar points to Marriott Bonvoy points and vice-versa as well as earn bonus points Nectar360, which owns and operates Nectar, the UK’s largest coalition loyalty scheme, has announced a partnership with Marriott Bonvoy, Marriott International’s award-winning travel programme, live from today. The new partnership means Nectar members […]
New leadership reflects continued growth across employee-owned creative group Big Group, the employee-owned collective of independent creative marketing agencies with offices in London, Amsterdam, Bath, and Dubai, has appointed Martin Kelly as Group CEO and Justin Bulley as Managing Director of its London office, effective 1 July 2025. From left to right: Martin Kelly, CEO […]
Rival, the fully integrated international marketing consultancy with offices in London, Boston, and Cape Town, announces the strategic acquisition of OAT Studio, an acclaimed London-based design firm. This move significantly enhances Rival’s capabilities in delivering holistic, high-impact marketing solutions that drive tangible growth and disruption for global brands. OAT Studio, renowned for its innovative design […]
New data reveals the missing link in digital ad performance—GumGum’s Mindset Graph™ helps brands like Heineken close the gap GumGum, the contextual-first technology leader transforming digital advertising, has uncovered a critical gap in campaign effectiveness: 41% of contextual ad placements fail to capture attention when creative relevance is ignored. This finding emerged through GumGum’s enhanced […]
Klar Labs has selected Joybyte, experts in aligning influencer programs with the full customer journey for measurable results, to lead its TikTok Shop program. The first campaign is expected to launch by or before July 5. Joybyte will oversee the full lifecycle of TikTok Shop operations for the brand, including product listing, affiliate program management, creator seeding, […]
Open Partners announces recent client wins across automotive, tech, housing, pharmaceuticals, and retail Independent agency Open Partners has today announced a series of recent client wins including Autotrader, Brother, Taylor Wimpey, UPSA, and Lakeland. The leading brands have joined the agency to support their next phase of growth, with a focus on the integration of […]
As one of the first agencies globally – and the very first in Brazil – to fully integrate Adobe GenStudio, GALERIA.ag is leveraging technology to streamline campaign delivery, amplify creative output, and drive faster, more efficient results for advertisers through enhanced operational intelligence. GALERIA.ag, Brazil’s largest independent advertising agency according to the CENP-Meios ranking, is […]
Veersen Ghatge and Robert Pickering Bolster Leadership Team Evalla Advisors, an investment bank focused on the marketing and technology service industry, has named Veersen Ghatge as its new managing director and Robert Pickering as a senior operating advisor. Ghatge has nearly 20 years of experience in investment banking and private equity, primarily focused on the marketing and technology […]
For a Summer Spotlight special, Product of the Year sat down with Elysha Hamer, Marketing and Communications Executive at Navigator Tissue UK, to hear how cleaning champ, Flash Kitchen Roll, came to be—and the secret to winning shoppers’ trust. Tell us about your product and why it resonates with the consumer. In 2024, Navigator Tissue […]
Collaborations with Bauer Media, Immediate, and Netmums underline Utiq’s commitment to enable better marketing performance and ROI in the premium open internet. Utiq, the European AdTech company offering Telco-powered infrastructure rooted in authentic, user-consented signals, announces its first publisher partnerships for its UK launch. Following the confirmation of Virgin Media O2 and Vodafone as its […]