RAWR, formerly Lashious Beauty, today announces the opening of its flagship store on London’s Rathbone Place, following a star-studded launch party to celebrate the opening that featured a performance from British rapper, singer, and songwriter Stefflon Don. RAWR, working with global experience agency, Imagination, has completed a full brand overhaul as it plans rapid expansion […]
- Exclusive Christmas experience inspired by brand’s number one selling 1 Million and Lady Million fragrances - Activation developed in partnership with creative agency ELVIS
Paco Rabanne is launching an exclusive two-night Christmas pop-up experience at the Hydraulic Power Station in Wapping, inspired by its number one selling 1 Million and Lady Million fragrances. The brand experience was created in partnership with creative agency ELVIS. Paco Rabanne selected ELVIS to create a multi-faceted campaign for the crucial pre-Christmas period, with the objectives of […]
OVER 20 MILLION BRITS FEEL OUT OF CONTROL IN THEIR HOME LIFE Brits craving control: nine in ten seek order and structure in their home (88%), believing it makes it a happier place to be (85%) Rise of the ‘Connected Home Controller’ as two in five (40%) now use technology to control their home Yet nearly two-fifths (39%) have felt “out of control” of their home and three quarters (77%) would love a helping hand Hive is offering out-of-control Brits the chance to get their homes in order with help from self-confessed control freak and rugby legend - Chris Robshaw
New research from smart home specialists, Hive, reveals we’re a nation of house-proud “control freaks” who want to control every aspect of our home lives (88%). With today’s hectic lifestyles, being a “control freak” has lost all negative connotations, with 78% of Brits thinking this is a positive personality trait. We believe having order in […]
Two British icons unite for exclusive launch of film trailer
In a world media first, the first film trailer for the highly anticipated 25th James Bond movie No Time To Die was released on the iconic Piccadilly Lights in London this afternoon (December 4). The film, which is distributed by Universal Pictures, is released in the UK on April 2 2020. This is the first time a […]
- Initiative saw Cadbury Creme Egg ‘hacking’ the ads of other brands - Campaign also picked up Gold awards in the Best Integrated Campaign and Best Digital Experience categories, while ELVIS and Cadbury received a Silver in the Best Brand Building category for their work on Creme Egg over the last three years
Creative agency ELVIS and its client Cadbury triumphed at the DMA Awards last night, picking up the Grand Prix for their Cadbury Creme Egg ‘Hunt the Creme Egg’ campaign. The initiative, which saw Cadbury Creme Egg ‘hacking’ the ads of other brands, including Google, Benefit and Persil, also picked up Gold awards in the Best Integrated Campaign […]
Experience12, the pop-culture marketing agency is looking forward to a merry little Christmas as it announces the launch of its 2019 pop-culture Christmas party advent calendar. The calendar embodies film, TV and gaming highlights who have ‘sleighed’ pop-culture in the past year, welcoming a range of top characters from the likes of Stranger Things, Good […]
The One Club for Creativity, the world’s foremost non-profit organization celebrating creative excellence in advertising and design, today announced the global creative leaders selected to serve as judges for The One Show 2020. More than 200 top creatives from 35 countries will judge work from around the world. The gender-balanced jury includes creative leaders such as: Jason […]
In case you haven’t noticed, it’s Black Friday. We’re suddenly inundated with offers from major high street players, who jump on the event with rigour, desperate to increase footfall and make up for sales lost to Amazon. It’s the latest example of the struggles of sleeping giants. These bricks and mortar stores are struggling to […]
Home co-investing company Unison, which has tapped San Francisco-based agency Cutwater to help them commission a 30-ft art installation at the center of the city’s Embarcadero public space, called the Welcome Tower. The Welcome Tower will exist at the Port of San Francisco for one year, starting with a public unveiling event and dedication ceremony, which took place on November 19, and was led […]
‘Our LDN Story’: Trailers of films created by young Londoners to be screened as ads in cinemas across the capital
To Carry from Chocolate Films on Vimeo. Wavemaker UK and Digital Cinema Media (DCM), in partnership with the Mayor of London, have announced that trailers of six powerful films that capture young people’s views of life in the capital will be screened as 60” ads in cinemas London-wide. The films were produced at ‘LDN Filmmakers’ – […]