Award-winning leading brand design agency Lewis Moberly has appointed Michelle Hone as Head of Strategy as the consultancy enjoys further business growth. Lewis Moberly is the only design consultancy to hold both The Top Award for Design Effectiveness and The Top Award for Design Excellence. With an impressive client portfolio, Lewis Moberly clients include Ricola, […]
This is the latest of a string of Government wins Following a competitive pitch against rostered Government agencies, UNLIMITED & Pablo has been appointed as the agency of record for The Breakthrough Agenda. The initiative, led by the Department for Energy Security and Net Zero, was established to strengthen international collaboration in clean technologies and […]
ShowHeroes Group, a global leader in contextual online video and CTV advertising, and KINESSO, a technology-driven performance marketing agency, have released a sequel to ShowHeroes’ acclaimed scientific study of audience behaviour when watching CTV advertising. “The study, titled “Why CTV Reigns Supreme in the Attention Economy: Part 2,” is a follow-up to ShowHeroes’ acclaimed 2022 […]
Enables publishers and advertisers to easily target and measure consented audiences at scale, while embracing the very toughest privacy standards Prisma Media is one of the first customers to explore and prove the value of this industry-leading integration Utiq, the European AdTech company with a unique telco-powered first-party identifier, is partnering with market-leading Customer Data […]
Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, released its annual research into the programmatic DOOH (prDOOH) market. The findings show that the UK is a well-established prDOOH market, with programmatic accounting for almost a third (29%) of campaigns in the past 18 months. This is the highest growth rate […]
Partnership applies Adelaide’s AU attention metric data to the Onetag Smart Curation Platform and its global publisher supply Onetag, the AI-powered Smart Curation Platform for high media quality and better performance, today announces a partnership with Adelaide, the industry leader in attention-based media quality measurement. The partnership will measure Onetag’s global premium supply against Adelaide’s […]
Momentum Worldwide brings together global employees to “Make it Matter” on September 18. The day brings together its 1,000+ employees from across the global agency. After exploring the interconnectedness of DEIBA, Sustainability and Wellness in 2023, this year we are focusing on Wellness and the power of a positive mindset, and the connection to the […]
Vivanti, an award-Winning Life-Science Marketing Agency is set to transform the UK pharmaceutical and life sciences sectors, bringing a unique blend of medical expertise, strategic marketing, and AI-driven innovations – tailored specifically for the Life Sciences industry. Originating from a strong 14-year heritage in Europe as a marketing powerhouse, Vivanti now expands its influence across […]
Virgin Active is calling on people to “Leave the cult, Join the club” and rebel against the toxicity of the wellness industry in a new global campaign. The edgy and provocative debut work for Virgin Active by Amsterdam-based agency We Are Pi ntroduces a new brand direction that calls out the superficiality and fakeness. It highlights […]
McCann Birmingham to lead on new campaign launching later this year East Midlands Railway has appointed McCann Birmingham to take its brand character Miles on a new adventure. The appointment follows a competitive pitch with McCann demonstrating creative excellence and strategic insights. McCann Birmingham has been on the rail operator’s roster since 2022, having previously […]