In the realm of entertainment, Walt Disney stands out among the unrivaled pioneers boasting popular brands that have helped it record exponential growth in recent years. Behind the company’s growth is its advertising prowess which has consistently been allocated a significant budget. In particular, according to data acquired by Finbold, Walt Disney’s advertising expenses showed a […]
Independent brand design agency Hunt Hanson has crafted a positively premium identity for Earth’d, a new brand offering a range of deliciously nutritious and smooth wholegrain cereal and oat drinks. A genuine first-to-world product in terms of formulation and taste, Earth’d offers a bounty of benefits in a quick and easy, tasty drink. It was […]
Austria’s leading art institution – the Leopold Museum in Vienna – has staged an ingenious intervention within its esteemed galleries in a bid to highlight the dangers of climate change on our planet. 15 paintings including artworks by Gustave Courbet, Egon Schiele and Gustav Klimt, are hanging at an angle in the museum as part […]
Following the 2022 “ABCLGBTQIA” campaign, where the meaning of numerous words related to LGBTQIA+ were made available for free download, ILGA Portugal and the independent creative agency Stream and Tough Guy developed a pilot project in three study centers for senior citizens consisting of several training sessions designed and adapted to an audience of over […]
PubMatic (NASDAQ: PUBM) has agreed a new partnership with adaptive streaming specialist, SeenThis to deliver high-quality digital advertising while minimising carbon emissions. This initiative will give brands and agencies around the world a simple, efficient way to shift their buying behavior in favor of more sustainable media, without compromising on advertising performance. SeenThis’ proprietary video […]
The UK creative industries will get a 1 million job boost adding £50bn in value to the sector by 2030, according to the culture minister. Outlining the government’s plans in London today, UK culture secretary Lucy Frazer will detail the government’s investment blueprint, which is expected to focus on expanding “clusters” of specialist companies in different […]
The game, which was a hit at SXSW and the Venice Film Festival, arrived this week 3DAR, an award-winning studio specializing in content creation, 3D animation, and live action, is bringing its next-generation mixed reality (MR) game Eggscape home to roost with Two Bit Circus, Inc., an experiential entertainment leader and creators of the world’s first Micro-Amusement Parks. […]
The Many is thrilled to announce the promotion of Josh Paialii to Head of Creative. Paialii will continue leading and inspiring the creative department in this new role while contributing to the recently announced The Many Studios. Paialii is a seasoned creative leader with more than 15 years of experience driving award-winning campaigns and business growth across […]
Specsavers announces the appointment of Sid Tomkins as Head of Design for The Agency. Having worked as a consultant for Specsavers since July 2022, Tomkins will be responsible for the Design output of the in-house Agency. Prior to joining Specsavers, Tomkins spent 20 years building and managing design departments and studios for agencies including BBH […]
Leader in cycle tyre innovation vittoria is releasing the new Corsa PRO cotton tyre, the most advanced road tyre ever made. Engineered to perfection, the new Corsa PRO is delivering the unparalleled racing performance and riding experience that has only been available to the professional World Tour riders. Until now. The new tyre launches globally with […]