Audiencerate, the identity hub enabling data-driven advertising, today announced its expansion into the finance industry. It has been selected to enhance the management and activation of first party data across digital marketing for its leading European paytech client, Nexi. Nexi offers a wide range of payment services to both consumers and businesses, which are fast, simple and […]
Highlights include client and partner expansion, new product integrations and features, and more than a dozen industry awards and accolades impact.com, the world’s leading partnership management platform, announces today the company’s continued momentum in Q1, with client acquisition, new product offerings and the company’s sold-out Partnerships Experience (iPX) conference. During the quarter, impact.com added more […]
Without has challenged the generic codes of luxury travel with a global brand redesign of The Thinking Traveller, by telling real stories with soul that speak to tomorrow’s luxury customer. Unlike most villa rental companies, which share portfolios, The Thinking Traveller’s thoughtful collection is only available through them, with dedicated support from local experts who […]
Ricardo Honegger has been promoted to Chief Growth Officer in the US, and Carolina Vieira is the new Managing Director in Miami Two individuals with long and successful careers in the WPP Group have been promoted at DAVID. Ricardo Honegger (Rico), who for the last 3 years was Managing Director of DAVID Miami, is now Chief […]
– New brand campaign “More Reasons To Shop At Morrisons” with rework of iconic jingle debuts on Coronation Street tonight – – Morrisons More Card launches nationwide with the return of Morrisons Fivers – – Points are back and can be earned on selected products and fuel – Morrisons is bringing back “More Reasons To […]
Led by Saatchi & Saatchi, the integrated brand campaign launches in collaboration with mSix&Partners and Whalar Robinsons, the UK’s favourite squash*, launches its first brand campaign since unveiling a radical new rebrand in March. Created by Saatchi & Saatchi and launching with a primetime ITV “Proudly Presents” slot during Saturday’s Britain’s Got Talent, the joyful […]
The Connecticut Lottery Corporation, through its partnership with Decker, a strategic and creative advertising agency, and Makiaris Media, have launched Your Ticket to Possible, a brand campaign positioning the lottery as an experience with endless possibility. This simple distinction – focusing on the experience rather than the accumulation of “things” as a potential outcome – […]
Ocado, the world’s largest dedicated online grocery retailer, is launching a new nationwide advertising campaign promoting its Ocado Price Promise value proposition, for the summer. Created by independent creative agency St Luke’s, the multi-media campaign leads with a TV spot in which, to illustrate just how extensive this is, St Luke’s subverts the superimposed “value” […]
The British Heart Foundation (BHF) and creative partners Saatchi & Saatchi have today unveiled a new TV-led integrated campaign, The greatest treasure. As the second iteration of This is Science – the brand platform launched to position the charity as a crucial frontline agent in the battle to outsmart heart disease – the work strives […]
Pharmacy chains use their in-store team as a channel for acquiring app installations and gain digital market share with the lowest cost of downloads in the market Brazil’s largest pharmacy chain, composed of the brands Raia and Drogasil, showcases their case titled “40 Thousand Step Grandchildren”, which has been helping the Baby Boomer generation – […]