The European hub responds to demand for the agency’s modern advertising model, with founding clients Indeed and Zalando coming alongside senior hires VaynerMedia EMEA has today announced the formal opening of its newest full-service agency in Amsterdam. After almost a year-long presence in the region building client relationships and sourcing talent, the agency officially opens […]
Leading industry event will focus on the evolution of digital ecosystems and real-time activation Xenoss, the AdTech software development house, is thrilled to announce that it has partnered with Aerospike for Real-Time Connect; an executive networking event for AdTech veterans taking place in New York on May 2, 2023, where keynote speakers from Aerospike, Aqfer […]
The results of the Great Pitch Poll 2023 are out! The results of the Great Pitch Poll, the annual industry survey undertaken by international business development company The Great Pitch Company are out. The survey measures pitching and business development practices across the industry’s top UK agencies exploring key topics such as new business challenges, personal concerns, […]
THE & PARTNERSHIP helps Lexus’s foray into Web 3.0 with an exciting interactive platform. Today, Lexus goes back to the future with a hoverboard NFT collection. Launched alongside an interactive choose your own ending adventure, Lexus is inviting the audience to immerse themselves in the world of the all-new RX for the first time. To […]
“Monday Motivations With Purcy Kicks” Social Media Shorts Introduce a Fictional TikTok Life Coach Giving Motivational Advice on Everyday Life, by Denver-based Indie Agency Good Conduct There are many hydration and energy brands focusing on athletes, but the truth is, everyone needs to hydrate and needs a boost of energy now and again. That’s the […]
Advertising agency and brand production studio Humanaut has created a campaign for Hero Cosmetics and its award-winning Mighty Patch pimple patch. Hero is the #1 pimple patch brand in the U.S. The pimple patch subcategory of skincare has grown at an incredibly fast pace the past few years, but despite that growth, awareness of Hero and its Mighty Patch […]
Award winning brand transformation company adds depth, new capabilities and financial scale to PopReach’s Brand Solutions offerings PopReach Corporation (TSXV:POPR OTCQX:POPRF) has acquired SCS who is joining their digital media ecosystem as the agency service brand in the portfolio, bringing strategic integrated digital marketing services that allow PopReach to further activate their media technology companies […]
TMW Unlimited has been appointed as NS&I’s (National Savings and Investments) integrated marketing agency, following a competitive pitch open to agencies on the Crown Commercial Service ‘Campaign Solutions 2’ framework. The contract is for a period of up to 4 years. NS&I is the UK’s government-backed savings bank, offering Premium Bonds, one of the nation’s […]
After nine successful years in Britvic, CMO Matt Barwell has decided to leave the company at the end of June. Matt joined Britvic in 2014, having held a series of senior marketing roles at Diageo and Mars, and has served as a key member of the Britvic Executive team. During his time at Britvic, Matt […]
Marmite is launching a tongue-in-cheek campaign featuring parents-to-be who are looking to find out whether their babies are lovers or haters – of Marmite, that is. The “Baby Scan” campaign was created by adam&eveDDB and uses a healthy dose of humour to illustrate that the brand is aware of how divisive its flavour is. It […]