KFC UK & Ireland has announced Chief Corporate Affairs and Sustainability Officer Jenny Packwood will be Interim CMO, in addition to her current duties, whilst the business looks for a permanent replacement for Hinchliffe. The news comes as Jack Hinchliffe, former Chief Marketing Officer (CMO) for KFC UK&I, has moved within Yum! to be appointed […]
The launch of the “Dreams of Europe” audio service by sports betting brand Oddset, with the help of the Stockholm-based communication agency Perfect Fools, showcases the power of AI in creating immersive experiences for sports fans. The service consists of 32 AI-generated radio commentaries that allow football supporters to dream about how their team wins […]
Mondo Robot, a digital product agency that transforms business through design and technology, has won a new project with Shrapnel for their upcoming AAA Extraction FPS blockchain game to deliver cutting-edge and imaginative gameplay to players. This is the third project currently in the works with Shrapnel. The new project builds on the agency’s successful […]
The new creative studio is headed up by Managing Director/EP Emily Rudge, ECD Aidan Gibbons and Ntrōpic‘s CCO and Founder Nate Robinson Situated in The Wharf (Angel’s emerging creative hub), Not Just Any is a production studio where talent, craft and technical innovation converge. Creatively led and boasting a roster of impressive talent, their skillsets […]
The most awarded advertising campaign in the world in 2022 was a print campaign, “Better With Pepsi” by Miami-based agency Alma, the report found. Now in its sixth year, AdForum’s Business Creative Report is a unique ranking of the world’s most awarded campaigns by industry sector. This year’s report was launched in partnership with Kantar. See the full report here: https://www.adforum.com/business-creative-report/2022 […]
International brand design agency JDO has crafted the identity for Michiru, a holistic hair care brand that aims to democratize the skinification of the scalp within the mass market. The brand combines Japanese holistic regimens and ingredients with advanced technology to nourish the scalp and deliver beautifully-growing hair. In recent years, premium products that address […]
Independent brand agency Mr B & Friends has created a future-focused new brand and website for digital learning provider, Sponge. Sponge provides workplace learning for companies across the globe. They had a strong reputation in the industry for highly creative, cutting-edge bespoke learning content but, following a series of acquisitions, they needed a way to combine […]
Independent advertising agency Bray & Co announced the appointment of Eaon Pritchard as its new chief strategy officer. Pritchard brings more than 25 years of experience in the industry to the team and will play a key role with all clients and in shaping the agency’s strategic vision and growth. Bray & Co is committed […]
The band Absolute Purity, led by the singer Wen Jun, and the team at FRED & FARID Shanghai have created a thought-provoking and visually stunning work of art that challenges us to reflect on our relationship with technology. Absolute Purity, one of the hottest upcoming bands in China, and independent creative agency FRED & FARID […]
The Marketing Practice appoints Gregory Roekens as chief technology officer The Marketing Practice has announced the appointment of Gregory Roekens as its new chief technology officer. The hire is representative of the agency’s commitment to creating a world-beating growth platform for B2B globally. Roekens joins The Marketing Practice with an incredible track record of delivering […]