Affinity Petcare Appoint DUDE:London as Pan European Creative Agency

<strong>Affinity Petcare Appoint DUDE:London as Pan European Creative Agency</strong>

International company Affinity Petcare has awarded independent creative agency DUDE:London its creative account on a three-year contract following a competitive pitch process against Lola Mullenlowe and PS21. DUDE:London is an award winning independent creative agency known for their work with Trainline, PUMA and Campari. They will work on Natural Specialty Business Unit brands and are […]

Heathrow Express says travel the world and back easily, at speed and stress-free, in latest campaign from St Luke’s

<strong>Heathrow Express says travel the world and back easily, at speed and stress-free, in latest campaign from St Luke’s</strong>

Heathrow Express (HEX), the airport rail link operating between London Heathrow Airport and London Paddington, is showing travellers that stress-free journeys start the moment they step onto the train, and continue when they return by train. Created with St Luke’s, the supersize OOH campaign aims to persuade passengers that travelling to and from Heathrow Airport […]

Playground xyz Study Finds Carbon Emissions from Digital Ads Fall by 63% on Average When Measured & Optimised for Attention Time

<strong>Playground xyz Study Finds Carbon Emissions from Digital Ads Fall by 63% on Average When Measured & Optimised for Attention Time</strong>

Playground xyz, the leading attention measurement and optimisation company, released a study today (March 2nd, 2023) leveraging Scope3 data that foundcarbon emissions from digital ad campaigns can be reduced by 63% when campaigns are optimised for attention time. The study examined 45 million ad impressions and found the average digital ad campaign releases 5.4 tons […]

Wunderman Thompson calls out the ‘F’ word for HSBC UK’s new Global Money Account

<strong>Wunderman Thompson calls out the ‘F’ word for HSBC UK’s new Global Money Account</strong>

Wunderman Thompson UK highlights HSBC UK’s expertise as the go-to provider for international banking in a new campaign which once again features Richard Ayoade. The integrated campaign promotes HSBC UK’s Global Money Account, which allows customers to spend and send money around the world in multiple currencies – with no HSBC fees or minimum balances. It comes with a dedicated […]

Nando’s Announces New Brand Platform; This Must Be The Place with Launch of National Campaign and First Ever Sonic Logo

Nando’s Announces New Brand Platform; This Must Be The Place with Launch of National Campaign and First Ever Sonic Logo

The campaign kicks off with the release of a new film directed by Jonathan Entwistle Nando’s has announced the launch of This Must Be The Place, a new brand platform and national campaign that celebrates the uniqueness of the Nando’s experience. Teased earlier this week on the brands social channels, This Must Be The Place […]

Former Grey London creative chairman Adrian Rossi joins GROUP OF HUMANS as creative partner

<strong>Former Grey London creative chairman Adrian Rossi joins GROUP OF HUMANS as creative partner</strong>

– Former Grey chairman joins 80-strong creative consultancy founded by Rob Noble – Rossi was previously named by Cannes Lions as the number one creative director in the world – He will lead on clients including Lego, Gates Ventures and Logitech GROUP OF HUMANS, the fully distributed creative consultancy, has today announced that former creative […]

ANYTHING BUT PLANE: WEROAD’S FIRST GLOBAL OOH CAMPAIGN LAUNCHES IN HUGE LONDON TAKEOVER 

<strong><em>ANYTHING BUT PLANE: WEROAD’S FIRST GLOBAL OOH CAMPAIGN LAUNCHES IN HUGE LONDON TAKEOVER </em></strong>

FEATURING REAL LIFE UGC SELFIES FROM WEROADERS, CHEEKY COPY AND A DRIVE FOR COMMUTERS TO GET THEIR RUSH WITHOUT THE ‘HOUR’ ●      In a huge London takeover, WeRoad will be unmissable across 3,700+ billboards, tube carriages, tube stations and bus shelters ●      WeRoad is keeping it real, with every campaign image captured by IRL WeRoaders experiencing trips […]

SIZZER ORIGINATES A (MUSICAL) TOUR DE FORCE

<strong>SIZZER ORIGINATES A (MUSICAL) TOUR DE FORCE</strong>

Celebrating a shared passion for the craft of music, Sizzer partners up with Goodhouse and Downtown for the Originators Tour. The Originators will bring three breakthrough artists to three major cities – London, Berlin, and Paris – introducing the sound of the future to the creative industry and beyond. Amsterdam-based independent music agency Sizzer is […]