Aktion Baum, in partnership with Berlin-based creative agency FRASER GmbH, today announces the launch of The Missing Part, a new awareness and fundraising campaign timed to coincide with Tag des Baumes (Tree Day) 2026. The campaign confronts audiences across Germany with a disarmingly simple question: do you notice what’s missing? Walk through any German forest […]
We Are Social, the socially-led creative agency, has appointed Amy Conner as Head of Studios in the UK. Conner will oversee the agency’s production arm, We Are Social Studios, working with clients such as Carlsberg, Chase and Lucozade to champion creative excellence in social-first production. Conner’s experience spans digital, branded, social-first and broadcast content. She […]
Ten-year agency veteran elevated to executive leadership role overseeing marketing strategy across the collective EVOQ Group, a strategic collective of independently owned, best-in-class marketing agencies, today announced the promotion of Kirby Altman to Marketing Director, a senior executive role responsible for leading marketing strategy and execution across all agencies within the collective. Altman reports directly […]
Created by SpecialGuestX, Night Shift is a beauty editorial that brings generative AI directly onto the shooting set, not as a post-production tool, but as a collaborative creative instrument working alongside photographers Estevez & Belloso, models, and beauty artists in real time, allowing for true co-creation between human artistry and machine imagination. Night Shift portrays the eerie beauty trends that will define 2026, in […]
The campaign lands as Tesco doubles the size of its Free Fruit & Veg for Schools’ programme. Tesco has unveiled a new marketing campaign as it announces that it is doubling its Free Fruit & Veg for Schools programme from September, increasing participation from 500 to over 1,000 schools, with the aim to double the programme again the following year. The […]
T&P has unveiled a new integrated campaign for the All-New Toyota RAV4, “Imagine the Possibilities”, which brings to life the emotional relationship between children and the family car through the power of a liftle girl’s imagination –extending the magic from the screen to the showroom floor. The Concept: Reimagining the Car as a Family Protector […]
Regional-first partnership deploys dual-AI model combining performance science with creative ambition Omnicom Advertising and Google have launched the region’s first AI-powered creative intelligence system, combining Google’s ABCD framework with Omnicom’s proprietary creative AI to pressure-test advertising before it runs. The Middle East pilot, already live with telecommunications leader du, marks the first chapter of a […]
Jellyfish, the integrated global digital marketing company, today announced that it has been named a 2026 Google Cloud Partner of the Year in the Training: North America category. This prestigious recognition from Google Cloud highlights Jellyfish’s continued leadership in enabling organisations to unlock the full value of Google Cloud through world-class training, upskilling and certification programs. […]
Animal welfare charity SPANA has rebranded as Working Animals International, a name that more clearly reflects its global mission to support working animals and the communities that depend on them. Since 1923, the charity has been dedicated to improving the lives of working animals, beginning in North Africa and later expanding to the Middle East, […]
Brazilian studio unifies AI, audiovisual production, VFX, and CGI to deliver scalable, end-to-end creative solutions. Brazilian production studio AIR+ATOMO has launched a new operating model and secured U.S. investment to scale its production capabilities, responding to growing demand from global brands for technology-driven creative content. AIR+ATOMO – which already works with a roster of international and […]