Research from Dark Horses shows that people want a deeper emotional connection with, and more knowledge of, the stars and narratives behind women’s football, if they are going to engage with it further. The research found that 35% of people have a low or very low interest in women’s football (with a further 24% saying […]
Advertising creatives Steven Bennett-Day and Aaron Howard are launching Few & Far, a new kind of studio that specialises in ideas. Steven Bennett-Day was most recently chief creative officer at Feed. Before joining Feed in 2017, he spent three years as group executive creative director at Havas Helia. It was during this time that he […]
Nadine Young has been promoted to the expanded role of managing director Starcom UK. She will continue to lead the P&G One team but takes on a broadened remit with additional responsibilities across Starcom. Young, who will report to Starcom CEO Mark Howley, originally joined the agency in 2016 to lead the P&G business having joined […]
Reckless Digital Agency is delighted to announce that it has successfully launched a new website for Knowsley Safari. The Chester based agency was appointed in January after a competitive 4-way pitch and was tasked with the creation of a website that captures the brand’s proposition as a “truly wild encounter”. Designed and built to create […]
McDonald’s and Leo Burnett London have launched the ‘Give in to Bacon’ campaign in order to celebrate the release of the new Bacon Roll, a premium product and the latest addition to the Breakfast menu this Summer. The 30” TV spot airs on Monday 24th June, just two days before the launch of the product […]
Jaguar will, from July 1, start serving daily highlights and live scores to tennis fans across the country as it becomes the broadcast sponsor of Ocean Outdoor’s UK-wide coverage of the Wimbledon Lawn Tennis Championships. As the Official Car Partner of Wimbledon Jaguar is amplifying its sponsorship of the world’s most eminent tennis tournament with the […]
Nature takes over Covent Garden as beauty brand Burt’s Bees has launched an immersive installation promoting its sustainably made, 100% natural origin Tinted Lip Balm range. The installation has been created and is managed by Omnicom Media Group UK’s DRUM, in partnership with Graffiti Life and The Dirty Fingers Club. It is located in London’s Covent […]
As an extension of their long-term partnership with Audience Rewards, BRIGADE designed an interactive website and suite of digital assets for the 2019 Official Tony Awards Challenge. The official promotion — sponsored by Audience Rewards in partnership with the American Theatre Wing, Tony Award Productions, and the Broadway League — gives theater fans the chance to […]
The majority of single people love being unattached and would prefer to be single than in a relationship, according to a new global study. A total of 60% of single people in the UK profess to loving being single, with 53% saying would prefer to be single than attached. A total of 72% say they are single by choice and even more (86%) […]
Duracell has appointed Jellyfish as its programmatic partner. The agency will implement and manage Duracell’s programmatic media campaigns across all relevant media channels in Europe, South Africa and Asia. Jellyfish is also tasked with setting up Duracell’s Powered Marketplace, a trusted marketplace that aims to drive brand safety, cost efficiencies and meet campaign quality targets. […]