Created to promote energy awareness in younger generations, ‘Goodnight Light’ aims to change the narrative around the common childhood fear of darkness When it comes to childhood fears, nyctophobia – aka being scared of the dark – is one of the most common. Who knows what might be hiding under the bed, behind a curtain […]
While Mother’s Day remains a big moment in the calendar for the majority of families in the UK, new research shows that not everyone will be celebrating this year – with 1 in 8 admitting they won’t be buying their mum a gift at all. Findings from online polls of nearly 1,500 consumers across Facebook, […]
With the FIFA World Cup 2026™ approaching this summer, Official Snack Sponsor of the FIFA World Cup 2026™ Walkers is igniting excitement amongst fans with a number of experiences to bring them closer than ever to the world’s biggest sporting event, and offering exclusive opportunities — from once‑in‑a‑lifetime pitch‑side moments to behind-the-scenes access to some […]
Creative agency develops locally rooted campaigns turning hometown pride into fandom League One Volleyball (LOVB)— the largest community in youth volleyball and the nation’s first professional league built from the club up —with Atlantic New York, an independent creative agency based in Brooklyn, to develop new season campaigns for its six pro teams ahead of […]
Created with Callimacus, the platform developed by Solomei AI, and designed and implemented by makemepulse, its first certified partner Luxury fashion brand Brunello Cucinelli has launched a new AI powered e-commerce platform that allows users to explore the brand’s collections in a manner entirely consistent with their values. It follows the customer journey, understands a […]
Chipotle Mexican Grill is celebrating its tatted superfans by giving away free meals with a “flash” ‘BOGOF’ offer on Friday 13th March, from 3-4pm across all UK restaurants. Inspired by the popular Friday 13th “flash tattoo” tradition, Chipotle is inviting anyone with a tattoo to get a free main meal when they buy another. The offer is open to all forms of body art; whether it’s permanent ink, a temporary […]
Created for Equal Pay Day in Belgium by agency mortierbrigade and directed by duo Lionel Goldstein through Czar, the spot campaigns to close the gender pay gap In Belgium, women earn 20% less than their male counterparts in all areas of the job market, except for one: prison. Female inmates in Belgium prisons receive fixed […]
LA-Based Agency Takes On Comprehensive Rebrand Assignment That Includes Brand Strategy, TV/Digital Campaign, And New Logo And Website – All Completed In Just 60 days Strategic, full-service creative branding and design agency Defiant LA has completed a comprehensive rebrand of Airport Home Appliance, the San Francisco Bay Area–based appliance retailer with more than 50 years of expertise and […]
Primark is partnering with Coleen Rooney on an exclusive new collection of stylish everyday essentials. Rooted in a shared belief that looking good shouldn’t mean spending more, ‘By Coleen’ brings together Coleen’s style and Primark’s commitment to offering great fashion at affordable prices. First teased on 2 March and launched to press and influencers on […]
The ‘Gift of Being Known’ turns the envelope itself into an act of recognition Most direct mail gets tossed without a second glance. Nonprofit Carpenter’s Shelter, in collaboration with Yes&, proves mailers can achieve distinction with its latest campaign. This year’s campaign, themed “Give the Gift of Being Known,” transforms the end-of-year mailer itself into a visual […]