New brand campaign highlights BT Broadband’s leadership in advanced threat protection, helping British households stay safer from scams and other online threats BT today launches its first major brand campaign since the brand relaunched in May with ‘Behind Brilliant Things’. Created by Uncommon, with media planned by WPP Media’s OpenConnect, the campaign will run across […]
Boston agency embraces the wonderfully weird collisions that make America’s only multi-state fair unlike anything else Where else can you see a more than 600-pound butter sculpture, eat a deep-fried calzone, enjoy a majestic horse show, compete in a quilting competition and then buy a new hot tub? We can only think of one place: […]
New integrated campaign brings skincare culture to the bathroom as Andrex launches the UK’s first clinically proven toilet tissue to help protect intimate skin. Campaign marks the latest evolution of the Andrex ‘Get Comfortable’ platform, spanning social, earned, influencer, paid media, retail and experiential. We Are Social leads the creative and social strategy, collaborating with […]
Global vision solutions company Hanwha Vision teamed up with Cheil to test its AI-enabled cameras and software on a film set while shooting a commercial, starring Hollywood actress Amanda Seyfried. To establish how Hanwha Vision’s AI vision solutions can serve a variety of businesses and industries, Cheil turned the conventional commercial production into a demonstration. […]
Maynards Bassetts has partnered with IX, Immediate’s in-house experiential agency, to launch The Juiciest Summer, a live activation which took place in Blackpool, alongside the creation of social-first video content. The activation built on Maynards Bassetts’ established ‘Set The Juice Loose’ platform, taking it out of the sweet cupboard and into one of the biggest moments […]
F&F and BBH London unveil ‘‘Whatever You’re Dealt’, a new multi-channel campaign that borrows the cultural currency of tarot to capture the idea that, whatever is thrown at you, F&F has the clothes for it. With autumn the year’s most notoriously unpredictable month, F&F’s AW ‘26 campaign leans into the season by channelling one of […]
Developed by Mercury Brand Creative in close partnership with MATTE Projects Mercury, the technology company providing radically different banking*, has unveiled its new campaign created in partnership with MATTE Projects. Guided by the central creative thesis, ‘Money is your material,’ it spotlights Mercury’s intelligent banking and spend ecosystem so founders can get back to building. […]
New campaign spotlights what patients want from healthcare: an easier way to get an appointment, and a doctor who’s right for them Zocdoc, the healthcare access infrastructure that connects patients to great care, today launched “Ready to be Seen,” a new integrated marketing campaign about what it really means for patients to both get seen […]
Campaign spotlights the tension between private AI conversations and the ever-watchful eye of online tracking Integrated marketing consultancy Rival has developed a new national campaign concept for DuckDuckGo’s Duck.ai, the privacy-focused AI chat service that lets users have private conversations with AI. Rival was engaged to develop the creative campaign for the product’s launch, which […]
Created in partnership with independent creative agency, Worth Your While, ‘Reject the Rejections’ calls for greater transparency and human oversight in automated recruitment New research from non-profit People Like Us and Censuswide reveals that automated hiring software now stands between UK jobseekers and work, rejecting candidates within minutes, sometimes before applications have even closed. The […]