North East-based media agency, Route, has appointed one of the UK’s highest profile FMCG marketers to the board as Non-Executive Director. Gareth Turner, former head of marketing for Weetabix and a driving force behind the viral ‘Beans on Bix’ campaign, has over 23 years of experience in national and global roles, marketing some of the […]
Independent full-service advertising agency St. John and restaurant-growth consultancy Store By Store (SxS) have launched “Smart Takes,” a podcast series created to discuss restaurant growth, trends, guest experience, franchising and how to build long-term brands in the QSR, fast casual and casual categories. Store By Store, a partner company to St. John, uses guest transactions, proximity data and marketing […]
Today, VIOOH, the leading premium global digital out of (DOOH) home supply-side platform, announced a partnership with the Carbon Intelligence Platform, Cedara, a supporter of Ad Net Zero. In an industry first for a programmatic DOOH (prDOOH) player, VIOOH has shared publicly its impression intensity carbon emissions (grams CO2e) per ad impression for 2022, which […]
The UK’s leading independent media agency, Medialab, has appointed Jon Manning as its Director of Advanced TV. Previously Client Investment Director at Publicis-owned Starcom, Manning is responsible for helping Medialab’s clients navigate through the increasingly fragmented and complex world of Connected TV including BVOD, SVOD, AVOD, FAST. The TV landscape is constantly evolving and Connected […]
The agency worked with Segmenta Communications on huge display in the port city Jung von Matt SPORTS, the sports arm of the international creative agency that recently opened in London, has helped create a massive installation in Hamburg to reveal the UEFA Euro draw for 2024. Working with PR agency Segmenta Communications, Jung von Matt SPORTS staged […]
Wilkinson Sword has appointed VCCP Media to handle its UK media planning and buying across men’s and women’s products, following a media review process with the incumbent Wavemaker. With more than 250 years of engineering history, Wilkinson Sword manufactures and sells razors and grooming products across 12 European markets and is owned by Edgewell Personal […]
Creative agency Impero and luxury fashion and fragrance brand Carolina Herrera are today launching the second series of the acclaimed Carolina Herrera Presents: Walk Tall. Hosted by broadcaster Miquita Oliver and Vogue Fashion Director Julia Sarr-Jamois, the podcast’s second season aims to inspire the next generation of young women in business. Inspired by Venezuelan designer […]
Omnicom Media Group (OMG) agency OMD UK has named Suzy Ryder CEO, effective immediately. In her new role, Ryder – who has been Chief Digital Officer at OMD UK since 2021 – will be responsible for leading the agency, focused on the continued development and future growth of the agency’s client partnerships, commercial operations, product, […]
Media account renewal reflects Specsavers’ commitment to the IPA & ISBA Pitch Positive Pledge Specsavers has renewed its media contract with Manning Gottlieb OMD and OMD Ireland without conducting a competitive pitch, building on its 11-year relationship with the Omnicom agencies. The process, a pioneering move that reflects its commitment to the IPA & ISBA […]
Today ITV can announce that Tatiana Jezierski – formerly Strategy Director at Mother – will join ITV Creative later this month as Head of Creative Strategy. She is reunited with Niki Garner, Director of ITV Creative, on the leadership team of ITV’s in-house creative agency; Niki was also formerly at Mother. The Head of Creative […]