Around 16 million people in the UK have been priced out of financial advice. To bridge this gap, Multiply – the UK’s first FCA-approved automated financial advisory app – provides free expert advice that challenges people to live up to their financial potential. Today, Multiply unveils a rebrand developed in partnership with London-based branding agency […]
Meet with the tech entrepreneur who took on the Czech government.
When Tomáš Vondráček, CEO and founder of WMC/Grey in Czech Republic, along with millions of other Czechs, woke up one morning to the news that the government was awarding, without a pitch process, a 16 million euros contract to a company to build a website to register for highway vignettes, he couldn’t take it anymore. […]
Go Ultra Low, the joint government and industry campaign to promote the uptake of electric vehicles, has launched its new Electric Vehicles Voice App developed by Wavemaker. The Electric Vehicles Voice App will be part of a national ad campaign across radio, out of home, digital display, broadcast VOD and social. The creative, developed by […]
Business law is an art form which builds on the passion of every employee, says the Vinge law firm in its new campaign, “The Piano”. As a manifestation of this, Vinge has built an AI-operated player-piano which converts legal text into music. Infrastructure agreements have their own melody, as do transactions in the telecoms sector […]
One year on from their Super Bowl reveal, the team behind World Record Egg launch agency
With the belief that ‘ideas that bind’ can change the world, Happy Yolk launches today. The agency will focus on ideas that connect brands to people, culture and causes. The core team comprises Chris Godfrey, Alissa Khan-Whelan and CJ Brown, who were behind last year’s World Record Egg. The self-initiated project – which became the world’s most ‘liked’ […]
Brexit, it’s finally happening. What would be the last conversation between Boris Johnson and the EU? Would it be over the phone, by text, or even by mail? Independent agency DUDE London thinks it would be through mixtapes. They just released two controversial Spotify playlists, using actual songs title to tell two very different stories. […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry and this time we are delighted to introduce Adam Williams, CEO of leading Instagram influencer marketing service Takumi. Adam has over 20 years’ experience in digital and influencer marketing. Prior to joining Takumi, […]
Social animals: Nearly half of the world’s population (3.8 billion people) now uses social media Internet increase: 4.54 billion people are now online: 298 million new people came online in the past year Down on data: 64% of internet users are concerned about how companies use their personal data and almost half now use ad […]
The interaction between organisations and consumers is set to become revolutionised with all-new Rich Communications Services (RCS), the latest development in the evolution of mobile messaging. The next generation of SMS is set to surge in 2020 – with predictions that it will create a market worth more than US $74 billion by next year, […]
Babbel, the world’s top-grossing language learning app, has unveiled its own unique sound identity, to inspire conversations and brand recognition for language learners across the globe. Created by specialist sonic branding agency DLMDD, the sound identity has been created to align with the brand’s ethos which celebrates the explorative process of language learning. Named “The […]