Peace One Day (POD), a global organisation that campaigns to create a more just, inclusive, sustainable, and peaceful world, has appointed technology entrepreneur Simon Ward to its senior team as the not-for-profit celebrates its 25th anniversary year. Ward, a longstanding supporter of the organisation, is also the founder and CEO of global marketing technology company, Inspired Thinking […]
MSQ is creating a leader in joined-up brand and customer experience creativity with the merger of The Gate and MBAstack in London. The combined entity is called The Gate and is designed to partner progressive marketers looking for strong integration of brand building, customer experience and CRM, in order to build the powerful brands of […]
The Social Lights, a Minneapolis-based agency that takes a social-first approach to marketing and counts household brands like General Mills, Massage Envy, Kwik Trip, and Cargill among its clients, today announces the promotion of Stephanie Schafer to President and Chief Growth Officer. She was previously Chief Growth Officer and reports to Emily Pritchard, Founder & CEO at […]
FCB London has appointed Kyle Harman-Turner as Creative Partner & Executive Creative Director. Harman-Turner will be heading up several of the agency’s biggest accounts, reporting into Chief Creative Officer, Owen Lee. In his new role, Harman-Turner will lead the Kimberley Clark business which includes Andrex and Kleenex. Having taken a freelance contract with FCB London […]
The appointment of the former Activision Blizzard creative leader signals the agency’s massive growth and innovation globally Today, creative agency network Droga5 is announcing the appointment of multi-industry leader Pelle Sjoenell as its newest Worldwide Chief Creative Officer, effective immediately. Known for his award-winning work and creative leadership at BBH Worldwide and Activision Blizzard, in […]
Today sees the launch of AIN’T, a new brand communication creative shop for the new creative landscape. Founded in Milan, but working globally, by Jorg Riommi, former Chief Creative Officer of Publicis Groupe Central and Eastern Europe (CEE), AIN’T aims to underpin the combination of human ingenuity and ever evolving technological advancement. An agency confident […]
CULTURAL INTELLIGENCE FOR MARKETERS Building an Inclusive Marketing Strategy Dr. Anastasia Kārkliņa Gabriel It takes more than casting models of various races, gender expressions, and body sizes to produce inclusive campaigns. Brand marketing that has the power to shape society for the better requires a genuine commitment to understanding culture. In Cultural Intelligence for Marketers: […]
Maglio also assumes the role of Cheil North America President, while continuing to serve as McKinney CEO Joe Maglio comes to digital creative agency Barbarian on the heels of a hot streak at the creative, media and influencer agency McKinney, where he will continue to serve as CEO. Over the past five years, Joe tripled […]
Gordon’s arrival sets stage for continued growth overall in 2024 In another sign of the company’s recent and rapid growth, senior services marketing agency, Varsity, has added Emily Gordon as its director of client services. As the head of client services, Gordon will be responsible for strategic leadership of Varsity accounts and leadership of the […]
New Chief Commercial Officer (Global) and SVP of Business Development (Americas) appointed as platform revenues up 46%. System1 Group PLC, the Creative Effectiveness Platform, today announces two new US-based senior commercial appointments to build upon its recent client wins and revenue increases and drive the company’s next stage of US and global growth. Massachusetts-based Mike […]