Design studio Butterfly Cannon strengthens its strategy, client services & design teams

Butterfly Cannon is an award-winning design studio that uses its years of experience in prestige to elevate every brand they partner with, be it in beauty, drinks, fine foods, fashion, wellness or hospitality. In recent years, it has expanded its core skillset to meet the holistic needs of modern luxury brands, offering strategic and creative expertise throughout the aspirational consumer lifecycle, across a variety of disciplines.

Zoe McGee joins Butterfly Cannon from Nude Brand Creation as strategy director, bringing over a decade of experience in integrated and brand design agencies, where she cut her teeth on a range of sectors and clients including De’Longhi, Asahi Super Dry, Peroni Nastro Azzurro, Martini, Brother Earth and Ballantine’s. In addition, she has led many award-winning campaigns and initiatives in support of the LGBTAQI+ community, advocating for organisational inclusivity.

Commenting on her new role, Zoe said “Butterfly Cannon’s focus on building aspirational and sustainable brands chimes perfectly with my own belief that there’s always an opportunity to push the brief and do something different with real soul. I can’t wait to get stuck in and turn those brand and business challenges into beautiful opportunities.”

Other Butterfly Cannon hires in the last 6 months include Jess Hall, as account director, bringing with her a wealth of prestige brand experience from her previous role at Denomination. Jess is joined by new members of the client services team, Thomas Hill and Julia Black Jackson. While graduate Ellie Philpott joins the design team.

“As Butterfly Cannon continues to diversify its offering, I’m thrilled to welcome such talented new team members who will help us meet the exciting new challenges to come”, says Butterfly Cannon Co-Founder, Natalie Alexander.

Source: Butterfly Cannon

  Agency, Agency Hire, Branding, Butterfly Cannon, Strategy Director, Zoe McGee