International currency broker and payment service agency, Global Currency Exchange Network Ltd (GCEN), and corporate custodial services company, Global Custodial Services Ltd (GCS), have announced their unification under a single brand: GC Partners. The leading currency exchange and client money solution provider enlisted strategic brand consultancy Brandpie to develop a new name, logo and brand strategy. Brandpie was […]
The Inside Ideas Group has announced a senior leadership team restructure within its digital agency, Dare, following its acquisition by martech company You & Mr Jones earlier this year. The move comes as part of a talent succession plan that bolsters both Dare’s and IIG’s capabilities, offering further alignment as the group settles into Y&MJ. […]
Mindshare has been appointed as Treatwell’s group media partner across all markets, following a competitive pitch. The win comes less than a year after Grow@Mindshare was appointed to handle Treatwell’s largest ever TV and VoD campaign in the UK in May 2018. The pitch was called by Treatwell in January, as the brand looked to consolidate both AV and Out-of-Home […]
VCCP has bolstered its Planning team with two new senior hires. Ross Cameron joins the agency as Global Planning Director and Richard Bradford has been appointed Head of Planning for VCCP’s founding client O2. As Global Planning Director, Ross Cameron will work with brands Shell and Paddy Power. He joins most recently from Y&R London […]
Duracell, one of the world’s greatest iconic brands has awarded Wunderman Thompson all global creative business, with the exception of the North American region. After a four-month multi agency competitive pitch with well over 10 agencies in the running, Wunderman Thompson will now be partnering up with one of the world’s most trusted and well-known […]
Accenture has entered into an agreement to acquire Droga5, one of the world’s most innovative and influential creative agencies. The New York-based agency will become part of Accenture Interactive, boosting its capabilities as an Experience Agency able to design, build and run customer experiences that grow brands and businesses. Completion of the acquisition is subject to customary […]
Performance marketing agency Journey Further has launched its Conversion division – offering Conversion Rate Optimisation (CRO), User Experience (UX) and Analytics services to leading brands in the UK and internationally. Jonny Longden, former Head of Digital Optimisation at Sky, leaves his position as Head of Ecommerce, Digital and Analytics at Principal Hotel Company to join the agency […]
It was a crowning moment for branding agency MetaDesign as China witnessed FAW-Volkswagen’s launch of the all-new Jetta, the first independent sub-brand of Volkswagen. The Beijing-based branding agency was a key partner to Volkswagen China and FAW-Volkswagen in the development of Jetta’s brand strategy and a comprehensive brand identity program that includes visual identity, sound […]
ustwo, the Shoreditch-based digital product studio behind groundbreaking ideas for Ford, Three and Fresenius Medical Care, is transforming the look of its own building with a stunning new window display. From 2nd April the windows of ustwo’s building on Shoreditch High Street will be filled with new illustrations, created by the agency’s designer Simon Child. […]
ROTHCO, part of Accenture Interactive, announced the appointment of Jen Speirs as Executive Creative Director. Jen’s appointment will see former ECD Alan Kelly promoted to Chief Creative Officer. Prior to working at ROTHCO | Accenture Interactive, Australian-born Jen was Deputy Executive Creative Director at BMF Australia. A multi award-winning creative, Jen has worked on brands […]