Shop Direct is reinvented as The Very Group with a new brand identity and employee value proposition

Shop Direct is reinvented as The Very Group with a new brand identity and employee value proposition

Shop Direct has rebranded to The Very Group with a new corporate identity and employee value proposition (EVP) that reflect the next phase of the business’ ongoing transformation. The new identity, which was created by St. Luke’s working closely with The Very Group’s in-house creative team, will roll out from 13 January 2020, together with […]

Ragged Edge gives smart supplement brand Heights a brain-stretching identity

Ragged Edge gives smart supplement brand Heights a brain-stretching identity

Heights, an innovative cognitive performance brand, launches with a brand strategy, name and identity created by Ragged Edge. The direct-to-consumer subscription service, which is aimed at professionals, pairs a monthly supplement delivery with regular brain-training advice, blending nutrition, knowledge and exercise to enable people to realise enhanced cognitive function. But while consumers are happy to […]

And/Or Creates Motion Strategy for Knotel Rebrand

And/Or Creates Motion Strategy for Knotel Rebrand

Knotel – Brand Film from And/Or on Vimeo. Creative production studio And/Or has developed a motion design strategy and assets to align with workspace management startup Knotel’s recent global rebrand.   And/Or’s work successfully translates Knotel’s bold, playful brand positioning and visual identity into motion design, and speaks to a growing need for companies to build motion into their […]

Icelandic Group Center Hotels Launches Full Rebrand and Website, Designed by Leading London Agency I-AM

Icelandic Group Center Hotels Launches Full Rebrand and Website, Designed by Leading London Agency I-AM

Icelandic hotel chain, Center Hotels, has hired international branding and customer experience agency I-AM to launch a bold group-wide re-brand to reinforce their position as the most loved hotel group in Iceland and beyond.  With the entrance of various international chains intensifying the increasingly competitive Icelandic market, Center Hotels decided it was time to enhance […]

Substantial Announces Rebrand In Celebration Of 13-Year Anniversary

Substantial Announces Rebrand In Celebration Of 13-Year Anniversary

In celebration of its 13-year anniversary, Substantial, a digital innovation and build studio, has unveiled a rebrand created to embrace and reflect the studio’s optimism for the future of technology.  While the studio has earned a reputation over the years as a trusted partner in creating hundreds of ambitious digital products for its extensive list of clients, it’s also one of the […]

Carlsberg refreshes the Somersby brand with Elmwood Leeds to bring life to the ‘living tree’

Carlsberg refreshes the Somersby brand with Elmwood Leeds to bring life to the ‘living tree’

Carlsberg Group has created a ‘Refreshingly Optimistic’ brand positioning and architecture for Somersby, Carlsberg’s cider brand. Created with Elmwood Leeds, the refreshed brand positioning establishes a new brand experience platform for Somersby, providing a clear brand architecture and visual identity system that enhances the brand’s distinctiveness in each of Somersby’s key markets. First launched in 2008, Somersby […]

The View from The Shard appoints Quiet Storm to reposition its brand at London’s Highest Viewing Gallery

The View from The Shard appoints Quiet Storm to reposition its brand at London’s Highest Viewing Gallery

Quiet Storm has been appointed to work with the team at The View from The Shard as it improves its customer experience in 2020.  The agency’s remit is to support The View from The Shard to develop and launch a new brand as it makes significant upgrades to the experience, positioning it as a must-go, iconic destination for […]

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