PB Creative continues the craziness with Axe Collisions!

PB Creative continues the craziness with Axe Collisions!

Following the enormous success of the iconic Lynx Africa and Marmite brand mash up, the craziness continues with two new additions to the Axe (Lynx in the UK) collisions family. Building on this success and the appetite that consumers clearly have for limited edition packs and further collisions pairings, PB Creative was briefed to consider […]

FORGED BY THE PAST, SHAPED BY THE FUTURE A new brand from Elmwood for The Ironworks in Leeds

FORGED BY THE PAST, SHAPED BY THE FUTURE A new brand from Elmwood for The Ironworks in Leeds

Elmwood has developed the brand proposition and identity for The Ironworks, a flexible living community in Holbeck, Leeds that marries industrial heritage with the modern digital age.  The Ironworks is set to launch in 2021 by Igoo as a comfortable city living space in Leeds’ Holbeck Urban Village. Rising from the ashes of an industrial past, The Ironworks is […]

Five by Five launches striking new brand, DR.VEGAN

Five by Five launches striking new brand, DR.VEGAN

Global independent creative agency Five by Five has launched DR.VEGAN®, a new range of direct-to-consumer, vegan-certified vitamins and supplements, in the UK today. Five by Five designed the brand identity, packaging, typeface and guidelines. Leading with the strapline ‘Better Me. Better Planet’, the brand’s stripped-down, block-colour packaging is a striking statement: a riposte to the […]

wilko and Free The Birds Create Designs for a More Sustainable Future

wilko and Free The Birds Create Designs for a More Sustainable Future

Design and branding agency Free the Birds has created a new brand and packaging identity highlighting sustainability for wilko. Focusing on two product lines Household Wipes and Skin Therapy Wipes, both ranges are made by the family-owned homes and gardens retailer and sold in its 414 stores nationwide. wilko’s Household and Skin Therapy wipes are now manufactured and packaged […]

World Energy Council opens up the energy dialogue in partnership with StormBrands

World Energy Council opens up the energy dialogue in partnership with StormBrands

The World Energy Council launches WE Talks, an open-access digital-content platform where inspirational leaders from all walks of life, sectors and regions of the world are invited to engage in conversations about energy transition and what it means for humanity – with brand strategy, identity and design by StormBrands. For almost 100 years, the Council […]

Digital tools: Business-to-business marketing and branding makes way for business-to-people

By Philip Koh, head of strategy, strategic brand design studio Without

Digital tools: Business-to-business marketing and branding makes way for business-to-people

Pure B2B branding and marketing is making less and less sense as digital services providers realise its employees and end users that they need to keep happy For years, the main job of B2B branding and marketing digital professional services has been to communicate functionality and reliability. Brands have been laser-focused on CEOs and CTOs, […]

New branding for Currys PC World welcomes customers into a bright new world

The complete brand refresh led by FutureBrand is a timely and positive boost for customers as stores re-open across the country

New branding for Currys PC World welcomes customers into a bright new world

FutureBrand ‘ latest work: a total refresh of the Currys PC World brand. The new bright and optimistic visual identity, which will be rolled-out in both in-store and online shopping environments, now reflects Currys PC World’s passion for helping everyone enjoy amazing technology, alongside the brand’s core values of being modern, stunning, witty, infectiously passionate and a […]

Beauty is effortless in new branding for FFS women’s shaving by Free The Birds

Beauty is effortless in new branding for FFS women’s shaving  by Free The Birds

 London based design agency Free The Birds has created a new brand identity and positioning for FFS, the UK’s first and biggest direct-to-consumer women’s shaving brand. The new identity will be rolled out across the brand’s assets through July 2020. Free the Birds has updated the FFS logo and introduced a new, premium aesthetic using a distinctive […]

Ragged Edge Rebrands Laka To Turn The Industry On Its Head

Ragged Edge Rebrands Laka To Turn The Industry On Its Head

Laka, a community-based insurer of cyclists has been rebranded by Ragged Edge. The new brand sets Laka up to change the fundamentals of insurance, offering a revolutionary model to turn the industry on its head. Tobi Taupitz, co-founder, Laka says: “Traditional insurance models, with complex clauses, excesses and a painful claims process are broken. Our […]

A new era for private banking: FutureBrand refresh Coutts’ brand positioning and visual identity

Bold and vibrant new branding inspired by the Coutts family heritage stands it apart from competitors and attracts a new generation of clients

A new era for private banking: FutureBrand refresh Coutts’ brand positioning and visual identity

Today FutureBrand announce details of their award-winning collaboration with Coutts: refreshing the private bank’s positioning and visual identity to make the brand more accessible and relevant for a new generation of clients.  Julien Humbrecht, Account Director from FutureBrand commented“Coutts has a unique and rich history that clients value, but its visual brand identity felt outdated […]

1 2 3 63