Publicis Groupe BeNe welcomes creative leader Eduardo Marques

Today Publicis Groupe BeNe announced the appointment of Eduardo Marques as Chief Creative Officer.

Eduardo, a Brazilian who has experience across international markets including US and Europe, has won 40 Cannes Lions, including 3 Grands Prix and a Titanium Lion. He has also won Black Pencils at D&AD and The One Show, during his time at 180 Los Angeles and Publicis Spain.

Marques will divide his time between Netherlands and Belgium and will join the BeNe board of Publicis Groupe. Marques is best known for his IKEA campaign “Real Life Series” and of course, the “Moldy Whopper” for Burger King. 

Bruno Bertelli adds: “Eduardo is one of the most distinguished creatives in the Groupe. His appointment is testament tothe importance of our investments in the BeNeLux region and the creative opportunities it offers. He is a wonderful storyteller who knows how to successfully connect strategy, data, creativity and storytelling. ” 

Eduardo Marques comments “The BeNe region is a great “university” for creativity, and a hotspot for awesome talent. The strength of the Power of One in these regions facilitates a multidisciplinary creative-data-strategy powerhouse for clients. ” 

After two years, Eduardo Marques exchanges Publicis Groupe Spain for Publicis Groupe BeNe. He previously worked at 180LA, Pereira & O’Dell San Francisco, JWT Bahrain and Ogilvy Brazil. Marques has won many international awards and has been elected to the AdAge Top 40 under 40 list and Business Insider’s Top 30 Most Creative People. He is behind the Moldy Whopper campaign for Burger King, one of the most awarded campaigns of 2020. 

To replace Eduardo, Publicis Groupe Spain has chosen Óscar Martínez as the new CCO of Publicis Spain. He will become the lead creative responsible for the Publicis, Wysiwyg, Nurun and Publicis Emil units regionally.

Source: Publicis

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