● Walkers hero the beloved British crisp sandwich, encouraging the nation to celebrate their crisp and sandwich combinations whatever they are ● Experiential partnership with Subway asks consumers if they want their crisps in or out of their Subs
Walkers spark nationwide crisp sandwich debate #crispIN OR #crispOUT with VCCP
Extra time with your cat is something every cat owner craves. Cats love to give affection, but only on their terms. With this delicious new treat, those special bonding moments last even longer…which could get out of hand Created by adam&eveDDB and directed by Benji Weinstein from Smuggler, the film was remotely produced in Canada, during lockdown. […]
New advertising campaign looks to the future and people’s plans post-lockdown. Aims to build on savings momentum Nationwide encouraged through Payday Saveday. Forms part of Society’s ‘Voices’ campaign; runs across both TV and newspapers.
Nationwide Building Society is this week launching a new widespread advertising campaign to encourage people to think about their plans for the future and saving for them. The campaign, which will cover a variety of advertising channels, aims to build on the savings momentum that has developed as people across the country use the Covid-19 […]
Checkatrade has launched its new brand campaign, ‘Recommendations You Can Rely On’, which seeks to educate consumers about the importance of using a trusted source to find a tradesperson. The UK’s number one website for finding a tradesperson partnered with new creative agency Hughson&Merton to launch the new advert following insight that Britons don’t understand […]
LICRA and Publicis Conseil have created a campaign to reaffirm the commitment and vocation of the association, since its creation, in the fight against all types of racism and thus to assert the “R” of the International League Against Racism and Anti-Semitism (in French: Ligue Internationale Contre le Racisme et l’Antisémitisme). This campaign illustrates how racism has evolved. Because if less and less French […]
Ural Opera Ballet has re-created the famous performance by Mariinsky Theatre dating back to 1912. The new play will be an intricate merge of futurism and classics. Neon and vinyl, perky rhymes and old-style libretto, classical ballet and a Russian rap band on stage — all come together to surprise the audience. The performance is […]
Jane Plan, the award-winning weight loss plan, has this week appointed The Clerkenwell Brothers to bring its new brand and latest programme to life with a standout through-the-line campaign for 2021. The independent, award-winning, full-service creative agency has been briefed to develop a 360 campaign for Jane Plan’s new weight loss programme due to be […]
Just Eat, a leading global marketplace for online food delivery, is launching a fresh, new UK campaign created by McCann London under the tagline ‘We Got It,’ celebrating a service expansion into the delivery of major brands such as McDonald’s, KFC and Greggs. The new ad will run alongside the brand’s ongoing ‘Did Somebody Say’ campaign, featuring Snoop Dogg. The new campaign aims to show that Just […]
Today Publicis Groupe BeNe announced the appointment of Eduardo Marques as Chief Creative Officer.
Eduardo, a Brazilian who has experience across international markets including US and Europe, has won 40 Cannes Lions, including 3 Grands Prix and a Titanium Lion. He has also won Black Pencils at D&AD and The One Show, during his time at 180 Los Angeles and Publicis Spain. Marques will divide his time between Netherlands and Belgium and will join […]
Guy Moore and Pete Bracegirdle have both left VCCP London to launch a new creative company Creative Coalition. “Covid has accelerated the trends and pressures we have been seeing for years on the traditional agency model. It has revealed some awkward truths but also a great opportunity to offer marketeers an alternative that is built for […]