Caring Skin, one of Singapore’s leading facial spas, is sending customers into outer space to clear blemishes and treat sensitive and inflamed skin. The new 150-minute suborbital ‘pop-up’ treatment, dubbed The Astronaut Facial, is endorsed by Camira Asrori and Cassandra Tan, the official treatment ambassadors. Camira and Cassandra both swear by the new technology, saying […]
Swedish retailer Ikea has made a name for itself on the reactive marketing front – when news broke that Game of Thrones cast members were wearing its faux fur carpets, it paid tribute to the show. It has now undercut the sale of a 500-year-old antiquity with a compelling print ad. With the help of […]
New research has shown that marcoms agencies in Western Europe (excluding the UK) are becoming increasingly attractive to global buyers, bucking the overall trend of falling deal volumes. A quarter (25%) of all industry M&A deals in Q1-Q3 this year involved targets in the region, compared to only 19% over the same period in 2016, […]
Diesel‘s Flagship Store Opening in Frankfurt started off an array of events reinforcing the new brand positioning. To bring alive Diesel’s new global campaign – the #DIESELREBOOT movement – and to encourage young people to contribute their own creations, ACNE Berlin invented a world-first – the Diesel GIF Booth. The GIF booth works like a […]