Adyoulike partners with ad2one spreading native to Australia & New Zealand

By on    Advertising, Agency, Latest, Media  

Adyoulike partners with ad2one spreading native to Australia & New Zealand

Native advertising platform Adyoulike has expanded its reach into Australia, partnering with Australia’s largest independent premium digital sales house, ad2one. The new partnership gives ad2one access to Adyoulike’s in-feed native ad platform to enhance its own native advertising offering, to be known as “ad2one Native”, and will be powered by Adyoulike across Australia and New […]

EA Sports launches campaign using geo-targeted match-day advertising for Fifa 14

By on    Advertising, Innovation, Latest, Marketing  

EA Sports launches campaign using geo-targeted match-day advertising for Fifa 14

EA Sports has struck a partnership with mobile advertising service Mobsta to create a geo-technology campaign for the Fifa 14 game targeting football fans within stadium range on match days. The campaign will enable targeted banner advertising for the new Fifa 14 game on iOS and Android devices running location-enabled apps. It works by using […]