adidas, Hypebeast and Fin Design + Effects unveil futuristic new OZWEEGO campaign

adidas, Hypebeast and Fin Design + Effects unveil futuristic new OZWEEGO campaign

adidas and Hypebeast unveil a slick new campaign to promote the new adidas originals OZWEEGO for the Chinese market. The commercial features a star-studded cast of C-pop idol Jackson Yee, Japanese influencer Lala Takahashi, and rapper-producer Dough-Boy. Hypebeast enlisted boutique design and VFX studio Fin Design + Effects to craft the mind-bending VFX for the […]

LS Productions Sources Brutalist Artist’s Paradise for Sevdaliza and Adidas in New Zalando Campaign

LS Productions Sources Brutalist Artist’s Paradise for Sevdaliza and Adidas in New Zalando Campaign

Online fashion giant Zalando has launched, in partnership with Adidas, an artist-focused campaign in film and print called ‘My SuperCourt, My Story’ to promote the newly released Adidas SuperCourt collection.  This component of the full campaign was shot in London and stars Iranian-Dutch singer-songwriter Sevdaliza. The stills were shot by Brett Lloyd and all film […]

Crowd kicks off #DareToCreate campaign for adidas

Crowd kicks off #DareToCreate campaign for adidas

As part of its global Exhibit Pack campaign, adidas has worked with independent global creative agency Crowd to create a football competition focused on user-generated content in the United Arab Emirates and Saudi Arabia. To promote its product range Exhibit Pack, which focuses on four football boots (X, PREDATOR, COPA, NEMEZIZ), adidas developed a global campaign No Fakers, Creators […]

adidas Womens and Clubhouse Studios champion co-creation in the global Statement Collection launch

adidas Womens and Clubhouse Studios champion co-creation in the global Statement Collection launch

 ’s latest collection invites women to join in creating the future of sport and to celebrate the diversity of their lifestyles. Created collaboratively with adidas’ creator network, the adidas Statement Collection is designed to support women through their workout, on their terms. Featuring creators Dua Lipa, Karlie Kloss, Shay Mitchell, Hannah Bronfman and Garbiñe […]

Real Kashmir FC celebrates the ‘Real’ Kashmir in new film, created by Cheil India

Real Kashmir FC celebrates the ‘Real’ Kashmir in new film, created by Cheil India

 The Real Kashmir Football Club (RKFC) is celebrating its entry to India’s I-League – the biggest professional football league in the country – with the launch of a moving new film called #TheRealKashmir, created by Cheil WW India. The film is a continuation of RKFC’s recent partnership with . The ad is narrated by […]

adidas India and Real Kashmir Football Club announce official partnership

adidas India and Real Kashmir Football Club announce official partnership

announced its Official Partnership with Real Kashmir Football Club (RKFC) – the first football team from the valley to qualify for the country’s top tier I-League.  Beginning with the 2018/2019 season, adidas will become the Official Kit Partner for the club. Leading the way as partners beyond kit sponsorship, adidas India aims at redefining the ‘Real’ Kashmir […]

Budweiser Won the Social Media World Cup, According to MediaCom North

Budweiser Won the Social Media World Cup, According to MediaCom North

Budweiser is the brand that won the social media World Cup, according to data from MediaCom North. With the tournament over after France were victorious, it was the famous beer brand’s #ManoftheMatch content that saw it score with fans on social media. MediaCom North tracked engagement and sentiment on Twitter throughout the World Cup, ranking […]

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