Dove, the world’s largest self-esteem education provider, is inviting women to rip up the rules and let go of the ‘pursuit of perfect’ when setting their 2025 new year’s resolutions. This new year, Dove is asking women to break free from limiting beauty standards by setting a #NewYearsUnresolution for 2025. Participants have been encouraged to […]
Independent creative company Who Wot Why launches new work for Pip & Nut, the UK’s No.2 nut butter brand*. The agency’s challenge was to create an impactful OOH campaign to command attention and drive awareness of Pip & Nut’s superior product, and to develop an idea that expresses that not all nut butters are made […]
THIS™, the UK’s fastest-growing top 10 plant-based food brand, is bringing its trademark humour to TV screens during Veganuary with the debut advertising campaign from its new creative agency, St Luke’s. “THIS™ Changes Everything” marks the biggest advertising campaign by THIS™ since it was founded in 2019. It was created by St Luke’s in response […]
In Belgium, around 300 cyclists are injured every year in collisions caused by car doors swinging open. The recent accident involving two times Olympic Gold medal winner Remco Evenepoel, who collided with a bpost van while riding his bike last week, highlights the urgent need for action. The incident prompted bpost and mortierbrigade to introduce the […]
BIRD London is excited to unveil the latest campaign for Ahmad Tea, titled The World’s Cup of Tea, designed to drive brand awareness, increase consideration, and highlight the brand’s impressive global reach. Ahmad Tea, one of the world’s leading tea brands, is actively expanding its presence in over 90 markets worldwide, and this campaign solidifies […]
Creative agency Majority is showing a more selfish side to Santa to tout the deliciousness of Mondelēz International’s Swedish Fish candy in a new holiday campaign. The work will run online throughout North America until New Year’s. The agency won the Swedish Fish project earlier this year. 50-second, :15 and :06 spots will run on YouTube, Facebook, TikTok, and Instagram. In […]
The campaign sparks meaningful conversations about the challenges families face when the roles reverse, and they must care for those who once cared for them O Boticário, a Brazilian cosmetics company voted the best brand for holiday gifting*, invites reflection on the act of caring for loved ones as a natural part of life’s journey […]
Agency Humanaut continues to position the brand as the air-care experts Blueair has launched the new ComfortPure 3-in-1, the most powerful 3-in-1 air purifier. To demonstrate the product’s unmatched performance, creative agency Humanaut has developed a new campaign to further cement the brand as the air-care experts. Created in partnership with agency Humanaut and directed by Barlow Jacobs, the […]
Heartwarming Holiday Ads Debuted During NBCUniversal’s “Christmas in Rockefeller Center” on NBC and “Navidades en Rockefeller Center” on Telemundo With the holiday season in full swing, Toyota is celebrating the joy of helping others through their holiday advertising. Last night during NBCUniversal’s primetime specials – “Christmas in Rockefeller Center” on NBC, “Real Reward” debuted – […]
This is the first campaign developed by AMV BBDO after winning the Mercedes F1 Team account through competitive pitch; The heartfelt tribute celebrates Hamilton-Mercedes partnership’s shared legacy while inspiring the next generation of dreamers. As the 2024 F1 season comes to a close at the Abu Dhabi Grand Prix on Sunday 8th December, the Mercedes-AMG […]