The 27th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, PR, Craft, Direct, Sales […]
After dazzling audiences all over the world in 2022 with “The Carrousel“, Roche Bobois is back with “The Elevator” showcasing the absolute beauty of French art de vivre. France’s leading furniture and home decor retail store brand is back on TV and digital media with a new brand film created by BETC. Directed by Dean Alexander, […]
Influencer-led social marketing agency Joybyte has embarked upon an organic social-media-influencer campaign on Instagram, TikTok, Facebook, and Pinterest for dairy brand Eggland’s Best, a new client that the shop signed in August 2024. Joybyte is a unit of TBA Worldwide. The objective of the campaign is to engage people on social media who have psychographic profiles that align with […]
Pip & Nut’s red squirrels have been popping up on billboards and screens all over the country this month, and one billboard, at London’s Westfield, has gone viral following a CGI stunt that saw the brand’s signature red squirrel appear to come to life. The audacious giant squirrel was seen to jump out of the billboard, […]
Following the recent ‘The Syllabus of Champions’, Sportz Village, India’s largest school sports organization, has launched its latest campaign in collaboration with Scarecrow M&C Saatchi. The campaign is a heart-warming redemption story of Dileep, a boy from humble origins who gets ridiculed on the cricket field. Saumil Majmudar says, CEO and MD, Sportz Village, “While talent […]
While drug overdose deaths in the U.S. have slowed from their all-time peak in 2022, the overdose crisis is far from over. That’s why the Ad Council is proud to announce the launch of new life-saving PSAs as part of their ongoing naloxone education campaign. These powerful ads encourage young adults to carry naloxone so they are prepared […]
New marketing campaign showcases the joy of getting the best for less and the many ways customers can save money at Boots Campaign features Boots shoppers sharing their bargain-hunting purchases in a fun “Snap Your Savings” photo booth Brand new Boots Best for Less deals this January include 50% off big brands, up to half […]
Vietnamese street food restaurant, Pho, will be serving up complimentary takeaway cups of their signature bone broth at their first ever broth-dispensing billboard in central London. Happening exclusively on 14th and 15th January 2025, a bone-broth-dispensing billboard will be installed outside London’s Victoria train station. Guests will be handed a branded Pho cup which will have […]
Two new spots just went live during the NFL playoffs on January 11th showcasing Game of Thrones and Housewives-esque scenery, where, let’s be real… there’s always drama. With these two ads that showcase just how easy colon cancer screening is, Cologuard is leaving the drama behind so people can get back to living their glorious, best lives. The campaign leans into humour to […]
easyJet and easyJet holidays have launched a new fully integrated campaign for the Winter sales period that marks a shift in the brand’s approach to advertising. Moving away from the traditional ‘big shoot’ model, towards one that embraces and reflects more short-form, social-style content, the ‘Big Orange Sale’ campaign is built entirely from content shot by […]