Dr. Oetker Ristorante Returns to UK TV and Continues Partnership with Channel 4’s First Dates

Dr. Oetker Ristorante Returns to UK TV and Continues Partnership with Channel 4’s First Dates

Dr. Oetker Ristorante, one of the UK’s leading thin and crispy pizza brand, continues its exciting brand partnership with Channel 4’s popular dating show, First Dates, the partnership is part of a multi-million pound campaign that includes a return to TV with the romantically themed brand advertising and special First Dates ads. Plus in the […]

Shutterstock recreates Fyre Festival marketing only using stock footage

Shutterstock recreates Fyre Festival marketing only using stock footage

Shutterstock has released the first video in its ‘It’s Not Stock‘ campaign. This sees it recreating Fyre Festival’s infamous marketing campaign using nothing but its stock footage library. Labelled as a ‘luxury music festival,’ Fyre Festival was promoted on social media by celebrity influencers, including Kendall Jenner, who was rumoured to have been paid $250,000 for one Instagram […]

Ricola Taps into Wellbeing Trend with ‘Wish You Well’ Brand Campaign

Ricola Taps into Wellbeing Trend with ‘Wish You Well’ Brand Campaign

Ricola, the Swiss herbal drop manufacturer, has announced the launch of a major new brand campaign. The push was developed in partnership with creative agency Publicis, with media strategy and planning by Arena Media, part of Havas Group Media. ‘Wish you well’, Ricola’s first brand campaign for over three years, aims to raise brand awareness […]

TV at the tipping point, according to a new Ebiquity report

TV at the tipping point, according to a new Ebiquity report

Leading independent media and marketing consultancy, Ebiquity, announced the release of its newest report “TV at the Tipping Point.” The report evaluates key trends in linear TV and considers the implications for the future of TV advertising. Ebiquity’s analysis suggests that the market is soon approaching an inflection point. The consultancy predicts that by 2022 there […]

Google Return as Partner For The 21st FAB Awards And The 4th FAB Forum

Google Return as Partner For The 21st FAB Awards And The 4th FAB Forum

The FAB Awards — International Food and Beverage Creative and Effectiveness Awards — is pleased to announce the continuation of their partnership with Google UK Ltd for the fifth consecutive year. Now in their 21st year, FAB is one of the only Awards program focused entirely on work done for Food And Beverage brands. It recognises the critical contribution […]

Studio Blvd empowers women to ditch New Year’s resolutions for Sweaty Betty

Studio Blvd empowers women to ditch New Year’s resolutions for Sweaty Betty

Studio Blvd launched the Goodbye Resolutions: Hello Empowerment campaign for British activewear label Sweaty Betty. The campaign challenges the conventions and pressures of new year’s resolutions and instead inspires women to feel empowered. The campaign which launched in January is set to continue with different empowerment mantras through February and March and features three influencers […]

The Economist marks another Brexit vote by driving a special message round (and round) Parliament Square

The Economist marks another Brexit vote by driving a special message round (and round) Parliament Square

On January 29, whilst the British Parliament once again votes on the government’s Brexit deal, The Economist, a leading source of analysis on international business and world affairs, will take to Westminster’s most famous roundabout in a van displaying the message: ‘Tired of going round in circles?’ The side of the vehicle hosts the question […]

Kabbage Unveils TV Campaign Starring Gary Cole to Reach Small Businesses Seeking Flexible Funding

Kabbage Unveils TV Campaign Starring Gary Cole to Reach Small Businesses Seeking Flexible Funding

Kabbage, a global financial services, technology and data platform serving small businesses, launched its first national TV campaign in the US starring actor and comedian, Gary Cole. The “10 Minutes in the Future” campaign showcases how quickly and easily small businesses can access working capital through Kabbage.  In its 10th year since founding, Kabbage has helped more than 160,000 […]

Macmillan announces ambitious new brand strategy and identity

Macmillan announces ambitious new brand strategy and identity

Macmillan Cancer Support launches its new multi-channel advertising campaign, bringing to life its new brand platform ‘Whatever cancer throws your way, we’re right there with you.’ The charity is aiming to reach more people living with cancer and increase its relevance to people at all stages of the disease, their families, friends, communities and its […]