Agency’s rebrand signals a sharper positioning, fearless tone, and future-ready approach for high-growth marketers. Brandon, the flagship full-service marketing agency of TBA Worldwide, has unveiled a bold new brand identity to reflect its evolution into a strategic powerhouse for today’s most ambitious and fast-moving brands. The rebrand includes a redesigned website, revamped messaging, and a […]
Independent agency to lead strategy and creative for iconic brands Cup Noodles®, Top Ramen®, and Hot & Spicy Fire Wok Cornett, the independent, female-owned, full-service advertising agency known for helping brands in crowded categories creatively outcompete, has been named the creative and social agency of record for Nissin Foods USA. Nissin Foods, the company behind beloved […]
TBA Worldwide (TBAWW), a fast-growing, independently owned collective of advertising agencies and specialty marketing firms, is proud to announce the appointment of Haley Brandon as its new Chief Financial Officer, effective May 1, 2025. This strategic leadership transition marks a defining moment in the company’s evolution, reinforcing its commitment to operational excellence, financial agility, and scalable […]
North-West based branding and packaging design agency Into the Light has made two new hires thanks to a recent influx of new business. Louise Kennedy has joined as Head of Strategy, and Susie Catchpowle joins the studio as a Designer. Louise comes from BGN where she was head of strategy for 2 years. Prior to […]
Independent brand communications agency 438 Marketing is celebrating 20 years of creativity, growth and brilliant relationships. As the agency enters its third decade, it has reported a 24% YOY revenue increase, new clients and expansion of its in-house capabilities to support ongoing success. Founded in 2005, 438 Marketing has built a reputation for delivering impactful brand experiences, […]
Empowering the Next Generation of Creative Talent with Hands-On Experience, Mentorship, and Insight Dazed Studio, the creative agency of the iconic Dazed magazine, is proud to announce the launch of its inaugural U.S. Internship Program, debuting in summer 2025. Born from three decades of radical storytelling and boundary-pushing creativity, the program marks a bold new […]
adam&eveDDB has hired the multi-award-winning strategist Lori Meakin as Planning Partner. Along with being a celebrated strategist and the co-founder of creative agency Joint London, Lori is an author, researcher and renowned gender equality activist. In her new role as Planning Partner, Lori will be leading strategy teams on key clients including McCain. She will also […]
Iconic high-performance sportscar brand Lotus has appointed Collaborate Global as its experiential partner at Goodwood Festival of Speed 2025. Tasked with bringing the spirit of Lotus to life, Collaborate will create an immersive brand experience that showcases the marque’s engineering precision, dynamic performance – and legendary racing heritage. Comments Melanie King, Lotus Head of Global […]
Experienced ecommerce specialist to streamline the agency’s processes for driving growth for best-in-class brands Digital commerce agency Goodness is excited to announce the addition of Wilner Midouin as Director of Project Management. Bringing an astute eye and a talent for navigating complexities, Midouin’s proven methodologies for problem-solving and optimization will not only strengthen the agency’s […]
95% of shoppers feel positive toward retail media ads, with the strongest impact coming from visual formats at key moments along the path to purchase. A new study from Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, in partnership with consumer research leader MFour, reveals that retail media ads are […]