VisitLEX Retains Cornett as Agency of Record

VisitLEX Retains Cornett as Agency of Record

13 years later, the tourism bureau is still turning to the indie shop for bold creativity After a competitive pitch, tourism bureau VisitLEX has chosen to continue its thriving relationship with Cornett, retaining the independent shop as its agency of record after 13 years. Cornett will continue to lead the brand’s strategy, creative, media buying, digital strategy and […]

Welcome to the Era of Augmented Advertising: Invibes Launches ‘Fusion’, the Flagship of Its GenAI-Powered Suite

Welcome to the Era of Augmented Advertising: Invibes Launches ‘Fusion’, the Flagship of Its GenAI-Powered Suite

Invibes Advertising (Invibes), a leader in digital advertising innovation, proudly unveils Fusion—a proprietary, fully automated GenAI solution that marks a major leap in intelligent advertising activation. As the centerpiece of Invibes’ evolving suite of advanced advertising technologies, Fusion seamlessly integrates automation, creativity, and data intelligence to unlock new levels of campaign performance and scalability.  This launch follows […]

A day in the life of…

A day in the life of…

Niamh Rogers, Sales and Marketing Coordinator at Product of the Year No two days are the same at the company known for putting FMCG brands and their products in the spotlight. From gathering entries to the next awards to exploring the bohemian delights of Camden, Niamh shares a sneak peek of what a day in […]

NEW REPORT REVEALS HOW TODAY’S ANGLERS SHOP, SPEND, AND ENGAGE WITH BRANDS

NEW REPORT REVEALS HOW TODAY’S ANGLERS SHOP, SPEND, AND ENGAGE WITH BRANDS

2025 Fishing Industry Insights Report Highlights Brand Loyalty, Digital Influence, and the Rise of DTC Sales The 2025 Fishing Industry Insights Report, released today by Untamed, unveils groundbreaking insights into how modern anglers shop, spend, and connect with brands—with digital media, brand loyalty, and direct-to-consumer (DTC) sales playing a crucial role in the industry’s future. […]

adam&eveDDB appoints Rani Patel as Brand and Business Partner

adam&eveDDB appoints Rani Patel as Brand and Business Partner

adam&eveDDB London has appointed Rani Patel as Brand and Business Partner, a new role created to fuel the strategic growth of the agency’s social offering, with a focus on cultural fluency and impact. With proven expertise in helping brands build cultural currency and bridging the gap between brands, cultures and communities, Rani joins adam&eveDDB from progressive […]

Samsung Ads turbocharges UK growth, promoting Lauren Barnett to Head of Sales

Samsung Ads turbocharges UK growth, promoting Lauren Barnett to Head of Sales

Significant UK expansion of Samsung Electronics Media Division, Samsung Ads, leads to promotion for Barnett Samsung Ads, the advertising arm of Samsung Electronics’ media division, has promoted Lauren Barnett to Head of UK Sales, marking a strategic step in the company’s ambitious expansion plans across the region. In her new role, Barnett will lead the […]

Introducing LAUDHAUS: Keith Lawler Launches Ireland’s First Dedicated Sonic Branding Agency to Create Strategic Audio Direction for Brands

Introducing LAUDHAUS: Keith Lawler Launches Ireland’s First Dedicated Sonic Branding Agency to Create Strategic Audio Direction for Brands

Award-winning Creative Director, musician, and entrepreneur Keith Lawler launches LAUDHAUS, Ireland’s first agency dedicated to strategic sonic branding. With over two decades of experience in both music and advertising, Lawler created LAUDHAUS with a clear mission: harness the power of sound to build meaningful, distinctive brand identities that resonate deeply with audiences. “Sonic branding is […]

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