Heineken has awarded the global advertising business for Sol to J. Walter Thompson Amsterdam. After a short and non-traditional pitch involving three international agencies, Heineken selected J. Walter Thompson Amsterdam as its global partner to develop the new assets for the Sol Brand internationally. Sol, the original Mexican beer born in 1899, is one of […]
Akashi-Tai, a range of five artisan sakes, launches its new identity and packaging design. The new award-winning design conveys the genuine artisan nature of Akashi-Tai, which is brewed in small batches using traditional methods, and positions the brand as an authentic premium player on the global stage. Cowan London won Best Packaging Design for Akashi-Tai […]
The Surrey Copper Distillery has launched their first product, Copperfield London Dry Gin, with brand identity and packaging developed by Nude Brand Creation. The new distillery was recently established by industry renowned former Chief Brewer at SABMiller PLC, Professor Katherine Smart, and her husband, Dr Chris Smart, former Head of Brewing Services for food and […]
Super premium gin brand Hendrick’s Gin, has launched new websites for five of its key markets – UK, USA, Canada, Spain and Germany. The Global Brand Team worked with their lead creative agency Quaker City Mercantile on the creative designs, Edinburgh-based 8 Million Stories on SEO and UX & digital agency DotLabel to ensure the […]
This August, a must-see destination will be opened in Sweden – the new Absolut Home. For the first time, the public will get a chance to go behind the scenes and experience one of the world’s most iconic brands and learn how one of best vodkas is produced from seed to finished bottle. The brand […]
Creative branding and communications agency Our Design Agency (ODA) reveals a bold design and strategy for Brighton Gin’s latest Pride Limited Edition, inspired by this year’s Brighton Pride theme – Colour My World. The design features the eight colours from the original Pride flag commissioned by politician and activist Harvey Milk and devised by artist […]
With the sun shining and flora in full bloom, ignis and Calvet Wines brought a little bit of French ‘je ne sais quoi’ to the very British Blenheim Palace Flower Show. Sampling a Sauvignon Blanc, a Muscadet and a St. Emilion, attendees were invited to try the wines with a selection of complimentary canapes designed […]
Kiip, a leading mobile marketing and monetization platform, and Anheuser-Busch InBev, the world’s largest brewer, announced that they have successfully launched the first-ever blockchain mobile ad campaign. This is a significant innovation for two reasons: it makes brand content more relevant to consumers and is a tremendous advance in fostering transparency within the mobile ad […]
Considered “the most impressive musician in the world” by Miles Davis, Hermeto Pascoal recorded in studio new songs in the style of someone who “was born music”. And inspired in Hermeto’s singular experimentalism – he’s known for even producing some of his instruments, when he doesn’t use his own body as one – agency Africa […]
Paddy Power have unveiled a new mobile unit ‘The Drunk Tank’ ahead of Royal Ascot on June 19, following a spate of alcohol-fuelled brawls at race meetings. The Drunk Tank service will provide temporary accommodation for up to 50 racing fans to sleep off the booze in clear-sided 6 x 2 meter container mounted […]