Fontanez Pauley will oversee marketing, the Guardian’s branded content studio, brand design and experiential to drive revenue and extend the Guardian’s mission and value for advertisers and audiences. The Guardian today announced that Vanessa Fontanez Pauley has been appointed head of marketing and creative, North America. In her role, she will oversee marketing, the Guardian’s […]
Momentum Worldwide, leading global experiential agency, announces the return of Tom Boccuzzi as Senior Vice President, Group Director, of its next-gen field marketing specialty. Modern Field has been pioneering the use of AI tools for greater location intelligence and foot traffic analytics to optimize the agency’s already robust face-to-face marketing capability. “Momentum is known for […]
Global challenger agency VCCP has appointed multi award-winning creative Yan Elliott as Creative Director, bringing one of the industry’s most celebrated advertising minds to its growing creative team. With 25 years of experience across many of London’s top agencies – including Mother, Engine, Lucky Generals, The&Partnership and AMV BBDO – Elliott has created some of advertising’s most iconic and enduring work. His career highlights include the cult classic Dr Pepper ‘What’s […]
Seasoned digital storytelling executive brings experience in immersive content and strategic partnerships NeoPangea, a leading creative agency specialising in interactive experiences and digital innovation, has announced the appointment of Jen Wallace as Vice President of Marketing & Client Strategy. Wallace joins NeoPangea after a distinguished career at National Geographic, where she spent nearly 2 decades developing […]
Influencer Campaign Will Demonstrate Power of Swag for ‘Kick-Ass’ Internet Brand Joybyte, the influencer-led social marketing agency, has won the influencer management business for Sticker Mule, the Internet’s favourite custom printing company. Joybyte will manage influencer strategy, activation and promotions and be responsible for 20 to 40 influencer activations per month. The agency will scout, vet […]
Saatchi & Saatchi has promoted Sam Wise to Chief Strategy Officer. Wise has been with the agency for more than a decade. Having joined in 2013 as a planning director, he rose through the ranks and was promoted to head of strategy three years later. He led the agency’s strategy department for seven years, before […]
Bolstered by new leadership and a wealth of insights, the creative excellence and education non-profit addresses the industry-wide shifts redefining creativity D&AD, the global non-profit driving creative excellence, education, and impact, is excited to announce the release of its Annual & Trend Report 2025, marked by the appointment of internationally-acclaimed design leader Lisa Smith as […]
Agency CCO and creative now to serve on BBDO global creative board One of Brazil’s largest advertising agencies, with 950-plus collaborators and over 30 national and international brands in its portfolio, AlmapBBDO is announcing changes to its partnership structure. Marco “Pernil” Giannelli, the agency’s CCO since 2022, has been made partner and will now also serve […]
CMI Media Group, the industry’s leading media agency dedicated to healthcare, today announced a significant acceleration of its global expansion strategy with the opening of a new office in Paris, France, and the appointment of Aurélie Rizzo as Director, Global. This strategic move further solidifies CMI Media Group’s commitment to providing unparalleled global reach and […]
Move follows Ruth Cartwright’s appointment as managing director Global Corporate Trade company Active International, part of AMS (Active Media Services, Inc.), has hired Dave Carpenter as its new media director. Previously at Goodstuff, where he held the role of managing partner, investment, Carpenter joins the team as Ruth Cartwright takes the helm as managing director. […]