L’Oreal Stand up for Street Harrassment Against Women An international study by L’Oréal Paris revealed that sexual harassment in public spaces was identified as the most important issue faced by women across the world. 80% of women have experienced sexual harassment in public spaces, and 76% of people have witnessed sexual harassment in public spaces. […]
Animal rights organisation Wakker Dier take an unconventional approach to awareness with launch of board game created by Mutant With Christmas around the corner and festive menus with all manner of gastronomic delicacies being planned, one item that might controversially be on many a shopping list is Foie Gras. Controversially, ducks used in the production of […]
Recreation of iconic 90s game Minesweeper spearheads multi-channel awareness and fundraising campaign by Mutant to help innocent civilian victims of landmines There are over one million active mines around the world ready to explode, maiming or killing innocent civilians. Imagine living in constant fear of stepping on a landmine while simply walking to work, or that […]
New campaign aims to increase awareness and support for paediatric organ donation sign ups, in support of agency colleague and her family, who are currently facing the desperate wait for a transplant for their young son. Integrated marketing agency, Wunderman Thompson UK, reached out to NHS Blood and Transplant after learning about colleague, Katie’s situation. Katie and her husband, Graham, […]
● Solace Women’s Aid reveals that it takes six and a half years for a woman
to leave an abusive relationship
● Campaign innovatively uses Twitter’s new ‘hidden replies’ feature to raise awareness around hidden abuse
Today, Solace Women’s Aid (@SolaceWomensAid) is raising awareness around hidden abuse (#HiddenAbuse) – and offering help and support to those it’s happening to – through a ground breaking Twitter campaign. Solace reveals that it takes, on average, six and a half years for a woman to leave an abusive relationship. Controlling and coercive behaviour; cutting […]
Culture change business Utopia has launched a new mental health division, spearheaded by newly-recruited mental health advocate and qualified trainer, Emma Mainoo. This comes after a recent report stated poor mental health has cost UK businesses 16% more over the past three years. Utopia’s new arm offers change programmes such as mental health hacks and […]
On the 28th October, as part of their mission to ensure every child in the world is vaccinated, Unicef have launched a campaign at Waterloo station to recruit commuters in the War on Disease. This interactive activation took place throughout the day at London’s busiest station, which receives around 2.3 million visitors per week. Its […]
A new digital ad campaign from Macmillan Cancer Support designed to highlight the threat to the future of cancer care in the UK kicked off nationwide on October 23. #SaveOurSupport is the first piece of work for the charity from Wax/On, who won the business following a competitive pitch earlier this year, in a process […]
Unicef UK, the world’s largest children’s charity, has launched their first work with newly appointed creative agency The Community. The campaign called “War on disease” outlines Unicef’s ongoing mission to eradicate global disease via vaccines. The film is set to Sign of the Times by Harry Styles (who gave the charity permission to use the song free of charge) […]
On October 19, Cadbury took their partnership with Age UK to the next level by launching a ‘Donate Your Words’ shop, where money had no value – but your words did. The UK’s favourite chocolate brand purchased the stock on behalf of the public, so that they could choose any item they wanted in […]