Britons seek Harry Redknapp’s advice in BetVictor’s new #HeyHarry campaign

Britons seek Harry Redknapp’s advice in BetVictor’s new #HeyHarry campaign

London-based independent creative agency Mr. President has partnered with BetVictor, one of Europe’s leading online gambling companies, to develop an ad campaign starring the operator’s new brand ambassador, King of the Jungle and football managing legend Harry Redknapp. To share the new partnership, Mr. President tapped into Harry’s known penchant for giving his own brand […]

Major advertisers back BT Sport opening day

Major advertisers back BT Sport opening day

The launch of BT Sport on August 1 will be backed by major advertisers keen to tap into the consumer interest around how its content will match up to Sky Sports. Brands including Adidas, Barclays, Microsoft, O2, KFC, Ladbrokes and Carling will be among the advertisers appearing in the commercial breaks when BT Sport’s two […]