British fashion brand Boden has boldly chosen to showcase some of their key Autumn/Winter 2019 pieces, including coats, jackets and knitwear, by ditching the catwalk and launching its models into an enormous pile of garden leaves. Fashion model, TV presenter and author, Jodie Kidd has taken on her most ambitious fashion shoot to date – […]
Boden, the British clothing brand unveils the first images from its new US brand campaign via Yard NYC, launching for spring 2019. Embracing Boden’s spring/summer theme of adventure and discovery, the campaign, “Like a Brit” inspires the American woman to embrace a renewed sense of optimism and joy through Boden’s glorious British style. Rolling out […]
Breton shirts are the latest casualty of EU upheavals. Consent has been withdrawn for clothing retailer Boden to produce Breton tops in the UK. Anyone owning a Breton top will now need to apply for a special EU shirt license to wear one. As new rules come into force on April 1, any stripe-wearing Brit […]