me&dave creates lifestyle-led brand for Canary Wharf’s first-ever build-to-rent development

Canary Wharf Group (CWG) launches build-to-rent (BTR) venture, Vertus, with an experience-led brand and marketing strategy by integrated branding agency me&dave.

me&dave creates lifestyle-led brand for Canary Wharf’s first-ever build-to-rent development

According to PWC, by 2025 60% of Londoners will be tenants; and Savills reports that BTR has seen a 34% growth in the past year alone, with 140,000 homes completed or in the pipeline. Bringing ‘Residential Leasing’ to London, Vertus – which comprises three high-spec apartment blocks – introduces a new standard of build-to-rent, including […]

Amazon, Aldi and M&S Simply Food: UK’s “most loved” retailers Nation’s favourite 100 retail brands revealed

Amazon, Aldi and M&S Simply Food: UK’s “most loved” retailers Nation’s favourite 100 retail brands revealed

Amazon, Aldi and M&S Simply Food have topped the charts as the most loved retailers in the UK, according to a new study of 96,000 consumers from Savanta.  The research, which rates the top 100 retailers by how loved they are by consumers, also identifies a direct correlation between an emotive brand connection and commercial […]

Quiet Storm Appointed To Shape Brand Strategy And Creative Direction For New Plant-Based Brand, Nutritious Delicious

Quiet Storm Appointed To Shape Brand Strategy And Creative Direction For New Plant-Based Brand, Nutritious Delicious

Quiet Storm has been appointed by Nutritious Delicious in the UK – the natural, plant-based food brand owned by French brand Andros (who also own Bonne Maman), to build brand awareness and fame. This will be the first major activity for Nutritious Delicious, with the work due to break this spring. Quiet Storm won the […]

Shop Direct is reinvented as The Very Group with a new brand identity and employee value proposition

Shop Direct is reinvented as The Very Group with a new brand identity and employee value proposition

Shop Direct has rebranded to The Very Group with a new corporate identity and employee value proposition (EVP) that reflect the next phase of the business’ ongoing transformation. The new identity, which was created by St. Luke’s working closely with The Very Group’s in-house creative team, will roll out from 13 January 2020, together with […]

Ragged Edge gives smart supplement brand Heights a brain-stretching identity

Ragged Edge gives smart supplement brand Heights a brain-stretching identity

Heights, an innovative cognitive performance brand, launches with a brand strategy, name and identity created by Ragged Edge. The direct-to-consumer subscription service, which is aimed at professionals, pairs a monthly supplement delivery with regular brain-training advice, blending nutrition, knowledge and exercise to enable people to realise enhanced cognitive function. But while consumers are happy to […]

And/Or Creates Motion Strategy for Knotel Rebrand

And/Or Creates Motion Strategy for Knotel Rebrand

Knotel – Brand Film from And/Or on Vimeo. Creative production studio And/Or has developed a motion design strategy and assets to align with workspace management startup Knotel’s recent global rebrand.   And/Or’s work successfully translates Knotel’s bold, playful brand positioning and visual identity into motion design, and speaks to a growing need for companies to build motion into their […]

Icelandic Group Center Hotels Launches Full Rebrand and Website, Designed by Leading London Agency I-AM

Icelandic Group Center Hotels Launches Full Rebrand and Website, Designed by Leading London Agency I-AM

Icelandic hotel chain, Center Hotels, has hired international branding and customer experience agency I-AM to launch a bold group-wide re-brand to reinforce their position as the most loved hotel group in Iceland and beyond.  With the entrance of various international chains intensifying the increasingly competitive Icelandic market, Center Hotels decided it was time to enhance […]