The Shipyard Launches PULSE Breaks Ground with First True Holistic Measurement of Brand Love

The Shipyard Launches PULSE Breaks Ground with First True Holistic Measurement of Brand Love

Brand Love is in the air this week at the Engineering Brand Love Summit, a joint event hosted by Brand Innovators and The Shipyard, where marketers will have an exciting new data analytics tool at their disposal—PULSE—which is rolling out in beta test mode and represents the most comprehensive measurement of Brand Love to date. Developed by […]

EVERYFRIDAY CREATES BRAND IDENTITY FOR NEW SUSTAINABLY-MINDED ASHMAN BANK

EVERYFRIDAY CREATES BRAND IDENTITY FOR NEW SUSTAINABLY-MINDED ASHMAN BANK

The optimistic identity enables Ashman to reveal a new way forward for property SMEs and savers Creative agency EveryFriday has developed the brand identity for the new sustainably-minded Ashman Bank, revealing a better way ahead for lenders, savers and the planet and bringing momentum and answers to a clunky and stagnating sector. An ambitious new entrant SME bank, Ashman […]

Vault49 Strengthens Global Strategy Offering with the Appointment of Charlie Hughes, Strategy Director, London

Vault49 Strengthens Global Strategy Offering with the Appointment of Charlie Hughes, Strategy Director, London

Global brand experience and packaging design agency Vault49 is pleased to share the news of its latest hire, Charlie Hughes, who is joining as Strategy Director in its growing UK studio. Reporting directly to Vault49’s Head of Strategy, Meg Asaro, and collaborating closely with Jonny Bateman, Creative Director in London, Charlie will lead work across […]

Without Partners with Sodexo to Support Modern Recipe 2.0 Brand Launch

Without Partners with Sodexo to Support Modern Recipe 2.0 Brand Launch

This endeavor set out to create a modern and energizing employee experience for today’s flexible workplace Without, a brand design studio based in London, recently partnered with Sodexo, a global, Fortune 500 company that specializes in sustainable food and valued experiences. Without supported Sodexo’s vision of reimagining Modern Recipe, one its flagship food experience brands. […]

Primark appoints VCCP as global branding and creative agency partner

Primark appoints VCCP as global branding and creative agency partner

Primark, the international fashion retailer, has appointed VCCP as its global branding and creative agency partner following a three-way competitive pitch process. As Primark ramps up its expansion across new markets, channels and products and grows its brand across Europe and the US, VCCP has been tasked with creating a global creative platform that brings […]

MMB Perks Up With BIGGBY® COFFEE

MMB Perks Up With BIGGBY® COFFEE

BOSTON… BIGGBY® COFFEE, headquartered in East Lansing, Mich., has tapped MMB to help craft their brand strategy and digital content for their full contingent of 350-plus cafes across the Midwest and South, according to MMB Managing Partner, Chad Caufield. Working with BIGGBY® COFFEE President, John Gilkey, MMB will tap into the BIGGBY® COFFEE brand differentials […]

WMH&I opens the door to a new identity for education charity INSPIRE

WMH&I opens the door to a new identity for education charity INSPIRE

Branding agency WMH&I has created a new identity for London’s biggest education charity, INSPIRE, following the merger of two Education Business Partnerships (EBP) – INSPIRE and 15 Billion. The rebrand reinforces the enlarged organisation’s role and purpose as a flagbearer for a more diverse workforce across the capital. Retaining the INSPIRE name as the more established […]

Unlocking your next move: DesignStudio rebrands Habyt

Unlocking your next move: DesignStudio rebrands Habyt

Founded in Berlin in 2017, Habyt aims to take the barriers out of finding a place to stay. Whether you’re looking for a nightly stay, a hassle-free international move, a family home or co-living community, Habyt’s diverse international portfolio of properties means there’s an option for everyone. After rapid and extensive growth, and as they […]

Cobra Beer spices up its look

Cobra Beer spices up its look

‘Where There’s Spice, There’s Cobra’ Cobra Beer announce that its new look will be rolled out across its entire range, reinforcing its reputation as the perfect pairing with Pan-Asian cuisine. The creative new design and iconography responds to changing consumer tastes – with 61% of 18-34 year olds1 reporting that they were adventurous in trying new […]

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