DLMDD PRODUCES CADBURY’S SONIC IDENTITY

Sonic logo created by world-leading composer Guy Farley to embody the Cadbury brand in sound

DLMDD PRODUCES CADBURY’S SONIC IDENTITY

DLMDD, the specialist sonic branding agency, has produced the new sonic logo for Cadbury, to emblemise the brand and its iconic line ‘There’s a Glass and a Half in Everyone.’  DLMDD worked with composer Guy Farley who wrote the new audio logo for Cadbury on a one of a kind 1895 Steinway piano.   Farley is […]

Cadbury partners with six of the nation’s top football clubs for the return of Find a Legend, Win a Legend

- For the fourth year of the campaign, Cadbury is partnering with six of the nation’s top football clubs - Push, developed in partnership with creative agency ELVIS, stars Arsenal FC’s Ian Wright and other football legends

Cadbury partners with six of the nation’s top football clubs for the return of Find a Legend, Win a Legend

Cadbury has launched a new campaign to support the return of its Find a Legend, Win a Legend promotion. The push was developed in partnership with creative agency ELVIS. Cadbury Legends 2021 from ELVIS on Vimeo. For the fourth year of the campaign, Cadbury is partnering with six of the nation’s top football clubs, lining up a legend […]

Cadbury Dairy Milk Launches New Campaign “The Originals”

Featuring surprising real stories from older people

Cadbury Dairy Milk Launches New Campaign “The Originals”

A new film from Cadbury Dairy Milk captures some of the unexpected stories the older generation can share with us and inspires the nation to do the same. Don’t ask about the weather or what someone had for dinner – ask an older person you know about all their adventures. As part of the next […]

Cadbury presents ‘Battle of the Inventors’

Try the three new limited edition bars and vote for your favourite

Cadbury presents ‘Battle of the Inventors’

Last year, Cadbury asked the public to invent a brand new Cadbury Dairy Milk bar.  Thousands of entries were narrowed down to just three, and the new campaign introduces a head-to-head battle between Taylor’s ‘Out of the Blueberry’, Shannon’s ‘Crunchy Honeycomb’ and Gillian’s ‘Coconutty’ to see which bar gets to stay on shelves. The winner will be […]

Bulletproof rediscovers Old Gold’s sweet spot and revitalises the iconic Aussie chocolate brand

Bulletproof rediscovers Old Gold’s sweet spot and revitalises the iconic Aussie chocolate brand

Mondelez International partner with independent strategic brand design agency Bulletproof to revitalise the Cadbury Old Gold brand identity to regain its iconic status. Bulletproof was appointed to the project in April 2019.  Bulletproof were tasked with modernising Old Gold with a new brand identity in order to reconnect with its audience and gain relevance with younger generations. What […]

TV Spot Celebrates Year Two Of Cadbury’s ‘Secret Santa’ Christmas Campaign

The brand’s Secret Santa campaign is back, bigger and better for Christmas 2019

TV Spot Celebrates Year Two Of Cadbury’s ‘Secret Santa’ Christmas Campaign

Following a successful launch in 2018, Cadbury’s Secret Santa Postal Service returns this month with a new TVC, celebrating the generous ritual of secret gifting to a loved one.   Cadbury’s Secret Santa Postal Service activation is back for a second year touring 10 cities around the country letting people send chocolate secretly to someone they […]

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